Develop strategic plans and integrated campaigns for small businesses and startups at The Blake Agency (fka NUBIA Marketing) • Increase clientele and double monthly earnings through upselling and exceeding client expectations• Generate top tier placements with Forbes, Entrepreneur, Inc., NBC News, Houston Press, ESSENCE.com and more by developing creative media relations strategies and powerful content • Increase client social media reach by 80% with engaging content and targeted sponsored posts• Position clients as industry leaders by creating timely and relevant bylined articles, press releases, digital content and securing speaking engagements

Manage editorial content and business initiatives for women’s lifestyle blog • Leverage partnership with Glam Media, one of the largest vertical media companies, to help boost ad sales and readership• Create content and execute social media campaigns for sponsors such as L’Oreal, Hawaiian Tropics American Express and Levi • Create targeted events and promotions to drive traffic and increase subscribers • Research and coordinate story ideas with various public relations and marketing reps

Manage day-to-day client activities Plan and implement traditional and social media outreach programs Write and edit media materials such as press kits, press releases, media alerts, fact sheets, bios

Led traditional and social media initiatives as well as managed strategic planning:• Prepared RFP and new business presentation which resulted in winning the Sobieski Vodka account• Created traditional and social media campaigns which generated placements with iVillage, Food and Wine and NBC• Pitched and coordinated morning show holiday segments for Burlington Coat Factory in the Detroit and Chicago markets• Planned first virtual press conference for Partnership for Drug Free America campaign • Developed content for client newsletter, website and social media platforms (i.e. FB/Twitter)• Planned community relations events and foster relationships between corporate clients and key organizations like Boys & Girls Clubs of America • Wrote and edited press materials such as bios, press releases, media alerts • Supervised day-to-day activities of AE and AAE• Managed client budget expenses

Managed media relations initiatives for national and international clients • Supervised media outreach, street teams and spokespersons for Denny's coffee promotions campaign in the Los Angeles market • Secured press briefings for Sprint holiday promotion with top tier tech writers for Maxim, All You and Vibe • Built media lists and editorial calendars • Prepared media outreach status reports, briefing books, and clip reports