-Developed and executed comprehensive digital marketing strategies for meta ads and website and social media platform SEO;-Successfully sold 2500 tickets across 13 performances, surpassing last year's spring festival by 700 tickets;-Maintained an average nightly attendance rate of 97%;-Developed three marketing campaigns at once, one for each production and another for the festival as a whole;-Organized photo and video shoots for cast and creatives to promote the operas separately and together;-Implemented audience segmentation techniques to deliver tailored email campaigns, resulting in a notable 10% sales boost; -Collaborated with artists and influencers within the arts community, leveraging Instagram takeovers, collab posts, and email cross-promotions to increase reach and engagement;-Created and managed a marketing budget of $13K for the festival, maximizing resources, tracking and analyzing marketing metrics, such as website traffic, social media engagement, and ad link clicks; -Managed donor relations through proactive donor relations management, including gift and data entry, and promptly sending acknowledgment letters and emails.

- Developed and maintained an agile social media calendar, strategically incorporating national and international holidays, while staying attuned to emerging trends and cultural phenomena to maximize audience engagement; - Worked closely with the Policy Director to spearhead and champion the #BEYONDrosies marketing campaign across social media platforms and the organization’s website, contributing to the advocacy efforts that led to legislative action.- Actively participated in and documented weekly hearings, rallies, and marches across New York City and State, including advocacy initiatives in Albany, NY, alongside Close Rikers Island organizations.

• Organized PETA Latino’s social media calendar, including planning scheduled content across various social media platforms.• Coordinated planned content to coincide with holidays or trending topics. • Worked closely with leadership to ensure that PETA’s posts are well balanced in supporting campaigns. • Joined the team brainstorms and meetings to provide ideas and insight based on current trends, breaking news, and the latest internet obsessions.

• Managed 10 to 15 projects at one time from design to production, as well as assisted the CEO with multi-faceted tasks including overnight phone calls to the factory in China • Retained 91% of customers after predecessor left by meeting lead-times, holding in-person meetings, and attending trade shows (i.e., Vision Expo East 2018 and MIDO 2018) • Liaised with the Hong Kong and Italian branches to provide real-time solutions for US customers daily

• Launched a SEM campaign for COOP’s “Submit a Job” page targeting recruiters, which increased job postings by 7% during a four month period• Acquired Google AdWords and Google Analytics certifications to improve keywords and overall competitive edge • Learned basic campaign metrics and gained excel skills required for SEO and paid media reporting

• Attended local educational events that held 200+ people to promote VASS’ English courses for all ages • Planned daily lessons using the arts to capture the attention of crowded classrooms (with 90% attendance rate) such as dancing & acting • Required students to present PowerPoints and conduct peer evaluations to strengthen enunciation