Nicole Eversgerd Email & Phone Number

Columbia, MO, US

Columbia, Maryland, US

March 2022 - Studied at the Tony Robbins Unleash the Power Within eventApril 2022 - Studied at the Dr. Joe Dispenza Advanced Meditation Retreat - Researching consciousness through quantum theory | Denver, COMay 2022 - Studied at the Tony Robbins Wealth Mastery eventJune 2022 - Directed the Todos Santos Film Festival experience | Todos Santos, MXJuly 2022.

Austin, Texas, US

• SolarWinds (NYSE: SWI) is a publicly held, worldwide leader in IT management software, providing IT solutions to more than 300,000 customers in 190 countries, including 498 of the Fortune 500®. Surpassed $800 million.
• Rebranded the global organization in 2016 and 2019, which included the redesign of responsive websites, microsites, landing pages and portals, mobile-first email, social, internal and external marketing campaigns.
• Identified efficiencies to improve cross-functional strategy, executing seamless marketing campaigns across web, social, email, paid search and public relations, leading the creative team as an effective change agent.
• Spearheaded the creative direction and execution of the business IPO, going public on the New York Stock Exchange for the second time. Directed all confidential initiatives to animate multiple digital displays up to.
• Grew the creative team by 60%, developing a team of 28 that included visual designers, UX designers, video producers and editors, programming, copywriters, operations, and brand and events specialists. Maintained a 95%.

Austin, TX, US

• RetailMeNot, Inc. (Formerly NASDAQ: SALE) is the world’s largest marketplace for digital offers. With over 730 million visits to its websites within a year and an average of 18.4 million mobile unique visitors per.
• Responsible for the identification and management of the brand for B2B and B2C strategies, impacting the growth of multi-billion dollar brands across the RetailMeNot portfolio.
• Launched new corporate logo, unifying the appearance and usage of brand assets across geographies. Increased mobile readability of brand by 65%.
• Redesigned email templates for personalization and improved the user experience, increasing engagement by +47% clicks +64% revenue in the first month.
• Managed user interface design standards across mobile and desktop, increasing consistency across formats and decreasing engineering production times by 20%.
• Led development and career paths of 15 visual designers, UX designers and copywriters.

Bolingbrook, IL, US

• ULTA Beauty (NASDAQ: ULTA) is the largest beauty retailer in the United States offering more than 20,000 products from over 500 well-established and emerging beauty brands, generating $4 billion in annual sales during.
• Spearheaded digital brand architecture and re-design across desktop, mobile, tablet and marketing. Aligned cross-functional teams of designers, merchants, marketers, agencies, legal and production teams.
• Redesigned the mobile app, producing nearly 400,000 installations within 12 months. Forbes magazine recognized the app as ‘redefining shopping’ and was ranked #1 for performance and usability on Android devices.
• Conceived and launched responsive website redesign resulting in nearly 75% increase in shipped sales.
• Innovated mobile-first, dynamic email design strategy showing increases of +40% clicks +65% orders +75% revenue.
• Increased banner and paid search initiatives, exceeding revenue growth by 104%, maintaining 7x return.

US

• Mudlark was a private, luxury gift brand specializing in personal care, fragrance, home decor and stationery products.
• Increased company sales by 40% in one year through new brand strategy, product design and innovation.
• Created new cross-category brand, developing 25 SKU’s in 6 weeks. Gained $1M in incremental revenue over 12 months by pitching and winning large retail clients such as TJ Maxx, Sears and Costco.
• Facilitated communication with global manufacturers, managing product development process from concept to completion.
• Led trend, pattern design, marketing materials, website development, product development, copywriting, pricing, ROI and packaging.
• Represented design in presentations and engagement growth with retail buyers, increasing sales opportunities.