Nicole Fadden Email & Phone Number

Brooklyn Park, Minnesota, United States

Responsible for the growth and success of the Restore Naturals brand by driving the overall brand management, strategy, and marketing direction to gain exposure within the marketplace. Accountable for brand development and execution from concept through launch including brand governance, creative content, online experience, new product launches and.

Brooklyn Park, Minnesota

Build structure and a strong foundation around the brand by defining and creating a marketing strategy, brand position, product assortment, digital communication plan, content library, and an online presence. Develop and implement strategies, brand presence, and partnerships to strengthen the company’s market presence. Lead external agencies to develop and.

United States

Develop e-commerce sites for brands/companies looking to expand their online presence. Review each individual client/store and create a marketing strategy, brand position, external communication plan, customer segmentation, visual identity and product assortment. Create advertising email campaigns and social media stories to build presence, create.

Brooklyn Center, MN

Responsible for developing and bringing to life the brand strategy for Caribou, guiding all projects and work produced by Caribou’s internal Brand Marketing and Creative & Social Media Strategy teams as well as external agency partners. Develop and execute annual Caribou brand marketing and product campaigns and drive clarity of positioning and effective.

Excelsior, MN

Seat on the Executive team for privately owned company [$250MM] that partners with artists, celebrities and brands to develop and/or grow their brand. Review each individual client and create a marketing strategy, brand position, style guide, external communication plan, customer segmentation, visual identity and product assortment. Develop, manage and.

Greater Minneapolis-St. Paul Area

Global brand stewardship of BBY Private label [$2.2B] in conjunction with the broader BBY organization. Develop and implement Private Label marketing strategy across all media [packaging, advertising [internal/in-store and external], websites, social media, marketing materials, videos/commercials, events, photo shoots, etc.]. Manage new brand development.

Greater Minneapolis-St. Paul Area

• In this role, I managed BBY U.S./global/external packaging suppliers and processes [structural engineering, photography, production art, pre-media and print] for all Private Label products procured through Exclusive.
• Led all creative aspects and build-out of packaging and Private Label Brands.
• Maintained brand integrity.
• Partnered with Product Managers in product commercialization.
• Managed and prioritized photography.
• Ensured brand consistency.

Greater Minneapolis-St. Paul Area

• I was one of six General Managers that oversaw facility operations. I managed the Creative Department, led graphic design, copywriting/creative, and photo studio functions. Additional areas of involvement:
• Managed Creative Department, led graphic design, copywriting/creative, and photo studio functions.
• Articulated creative design ideas, concepts and presented to clients.
• Reviewed and approved art and copy materials developed by staff.
• Coordinated internal/external creative resources.
• Managed timelines, deliverables, staffing, financial/technical resources related to design and media production.

Eveleth, Minnesota

• My role was to assist the Construction Team, Props, Set Decorators and Art Department.Management functions entailed:
• Produced requested graphics with short lead and turnaround times.
• Coordinated and directed all movie photo shoots.
• Managed all end of day departmental POs.
• Organized licensed artwork involved with various movie scenes.
• Managed product licensing and clearance through Warner Bros. legal department.

Chaska

• I managed the quality, image, and success of all artwork and advertising [packaging, product collateral, brochures, direct mail, presentation boards, national consumer and trade advertising, tradeshow booths, store.
• Managed and balanced project workflow.
• Directed creative team from concept to print preparation.
• Created and approved standards.
• Directed photo shoots, press runs, and external projects.
• Obtained quotes and worked within budget parameters.

Bachelor'S Degree, Marketing And Innovation Management

Associate'S Degree, Advertising Art And Design