Nicole Fields

Nicole Fields Email and Phone Number

Digital Marketing | Content Strategy | Increasing brand awareness through digital marketing strategy
Nicole Fields's Location
Atlanta Metropolitan Area, United States, United States
Nicole Fields's Contact Details
About Nicole Fields

As a digital marketing professional, my passion lies in delivering a superior experience to prospects and clients across various digital marketing tools and platforms. With over two decades of strategic online marketing experience, I have a proven track record of increasing traffic, improving conversions, and enhancing retention.As a skilled collaborator, I have experience working across multiple divisions of large organizations while maintaining productive relationships with peers and senior management. I approach challenges with a positive and optimistic attitude, always striving to exceed expectations.My professional experience includes owning and managing Revel Marketing, LLC, where I provided communications and public relations support to clients in the SaaS industry. Additionally, I served as a Director of Content Strategy at Fiserv, where I led enterprise social strategy and governance by establishing a center of excellence. I managed cross-functional teams to plan, deliver, and execute successful multi-channel content marketing campaigns. I also served as a Digital Marketing Director at Worldpay, where I developed and executed the US business's digital strategy to maximize the integration of all digital platforms for improved brand awareness.My specialties include digital strategy, social media strategy, search engine marketing (SEM), paid search, marketing, content management systems (CMS), customer relationship management (CRM), Google AdWords, conversion tracking, digital analytics (i.e. Google Analytics) and reporting, budget management, agency management, and leadership.

Nicole Fields's Current Company Details

Digital Marketing | Content Strategy | Increasing brand awareness through digital marketing strategy
Nicole Fields Work Experience Details
  • Atg, Llc
    Director, Sales Operations And Marketing
    Atg, Llc Aug 2022 - Jul 2024
    Founded in 2022, Apothym Technologies Group (ATG) delivers products and capabilities that enable ubiquitous and secure wireless connectivity. Those solutions are derived from the company’s focus on developing a transport virtualization platform and advanced multi-beam, multi-frequency antenna technologies. ATG is headquartered in Peachtree Corners, GA, with an additional research and development center in Frederick, MD.• Spearhead sales operations and marketing initiatives, driving growth and brand visibility in the satellite communications sector.• Collaborate closely with leadership to inform strategic decisions, contributing to overall business operations and company direction.• Adapt quickly to evolving startup needs, demonstrating a proactive approach and a commitment to organizational success.• Conducted program financial planning and analysis in collaboration with program managers to support strategic decision-making and ensure the financial health of initiatives.
  • Revel Marketing Llc
    Owner, Digital Marketing Consultant
    Revel Marketing Llc Apr 2021 - Jan 2024
    ▪ Provided comprehensive communications and public relations support for clients in the SaaS industry, addressing their needs from message development and media outreach to materials creation and strategic planning.▪ Managed social media planning and execution to enhance brand awareness and engagement.▪ Led website optimization efforts through design recommendations, content management, and SEO strategy development in collaboration with agency partners.
  • Socialmedia.Org
    Board Chair
    Socialmedia.Org Feb 2020 - Apr 2021
    Austin, Texas, Us
    SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Chair, I'm responsible for leading my company's membership in the community
  • Fiserv
    Director, Content Strategy And Social Media
    Fiserv Dec 2017 - Apr 2021
    Milwaukee, Wisconsin, Us
    I led social media strategy at Fiserv, driving social media programs that enhanced the company’s brand, strengthened culture, generated sales demand, and engaged internal and external audiences. ▪ Led enterprise social strategy and governance, including updating social media guidelines for employees and leading the social media center of excellence to develop synergies and unified approach across our global business. ▪ Collaborate with cross-functional teams to plan, deliver, and execute successful multi-channel contentmarketing campaigns - improving integration of our enterprise campaigns for maximum impact. Identifypotential content themes and partner with the creative team to develop assets to support online campaigns. ▪ Online monitoring and executive reporting of brands, products, and competitors to flag reputational risks or leading indicators of potential service interruptions. Partner with external communications and legal for crisis communications.Fiserv, Inc. (NASDAQ: FISV) aspires to move money and information in a way that moves the world. As a global leader in payments and financial technology, the company helps clients achieve best-in-class results through a commitment to innovation and excellence in areas including account processing and digital banking solutions; card issuer processing and network services; payments; e-commerce; merchant acquiring and processing; and the Clover® cloud-based point-of-sale solution. Fiserv is a member of the S&P 500® Index and the FORTUNE® 500 and is among FORTUNE World’s Most Admired Companies®.
  • Worldpay
    Digital Marketing Director
    Worldpay May 2013 - May 2017
    Cincinnati, Ohio, Us
    - Developed and executed digital strategy for US business to maximize integration of all digital platforms for improved brand awareness through paid search, search engine optimization (SEO) and social media. - Partnered with digital leaders globally to launch new corporate website to coincide with company rebrand.- Led corporate initiatives for social media and site analytics to develop synergies and unified approach across global business units.
  • Fiserv
    Social Media Marketing Manager
    Fiserv May 2010 - May 2013
    Milwaukee, Wisconsin, Us
    Provided marketing consultation to internal and external clients including banks and credit unions on social media marketing best practices. This included thought leadership opportunities such as published articles in industry magazines to presenting at client conferences. In addition, I managed the B2C social media channels to drive awareness, engagement and usage of our P2P service.
  • Cnn
    Audience Experience Manager
    Cnn Nov 2008 - May 2010
    Atlanta, Us
    I was recruited to CNN to be part of the team who led brand engagement and audience interaction with shows/talent on social media networks including Facebook, Twitter, YouTube, and company blogs. While at CNN I was recognized as a social media leader within the organization; heavily relied upon to launch and develop social media presences for individual shows and talent to increase audience engagement. In addition, I originated comprehensive social media guidelines for CNN Worldwide through collaboration with executive management and legal to ensure compliance with other company policies.
  • Officearrow
    Senior Manager, Customer Experience
    Officearrow May 2008 - Nov 2008
  • Earthlink
    Marketing Project Manager
    Earthlink Jan 2003 - Oct 2007
    Atlanta, Georgia, Us
    EarthLink gave me an opportunity to become a well-rounded marketer with experience in loyalty marketing, customer research and project management. I joined EarthLink in 2003 as the Loyalty Marketing Specialist. Alongside the Senior Manager, we launched the company’s original lifecycle loyalty program for more than 5 million customers in 3 different product segments.After using customer research heavily in the loyalty position, I moved into the customer research manager role to perform customer segmentation and satisfaction studies. I presented the quarterly results to CEO and executive team with hypotheses and recommendations for improving strategies moving forward. In 2006 EarthLink began testing and implementing Municipal WiFi. I joined the Municipal WiFi unit as the marketing project manager where I was the lead contact for agencies and creative teams to execute marketing initiatives across all media, completing more than 150 projects a year. In addition, I orchestrated over 50 industry and consumer events reaching over 1.5 million consumers and industry prospects; averaging two activations per week during 2007 EarthLink Wi-Fi summer blitz campaign.

Nicole Fields Skills

Digital Marketing Social Media Marketing Marketing Strategy Marketing Research Social Media Management Email Marketing Cross Functional Team Leadership Marketing Strategy Segmentation Direct Marketing Online Marketing Strategic Partnerships Creative Direction Online Advertising Event Planning Customer Acquisition Business Strategy Project Management Social Networking Market Research Google Analytics Content Strategy Google Adwords Loyalty Marketing Customer Experience Digital Strategy Marketing Analytics

Nicole Fields Education Details

  • University Of Kentucky
    University Of Kentucky
    Marketing

Frequently Asked Questions about Nicole Fields

What is Nicole Fields's role at the current company?

Nicole Fields's current role is Digital Marketing | Content Strategy | Increasing brand awareness through digital marketing strategy.

What is Nicole Fields's email address?

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What is Nicole Fields's direct phone number?

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What schools did Nicole Fields attend?

Nicole Fields attended University Of Kentucky.

What skills is Nicole Fields known for?

Nicole Fields has skills like Digital Marketing, Social Media Marketing, Marketing, Strategy, Marketing Research, Social Media, Management, Email Marketing, Cross Functional Team Leadership, Marketing Strategy, Segmentation, Direct Marketing.

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