Nicole Friesen (Boisvert) Email & Phone Number

Okotoks, Ab, Ca

Calgary, Alberta, Canada

In my current position, I drive people and culture initiatives as a proactive leader within the team. I ensure all roles remain fully staffed by implementing inventive recruitment strategies in a challenging labour market. Supervising our HR personnel, I guarantee efficient and effective team performance. I establish lasting partnerships with key clients to foster continuous engagement and generate referrals. Additionally, I meet budget targets by orchestrating budgeting processes and crafting annual HR plansNoteworthy Accomplishments: Accomplished an annual turnover rate below 2.1% by directing employee engagement initiatives. Recruited, engaged, and trained initiatives for five First Nation Projects within Treaty Six and Treaty Seven territories. Executed performance management protocols with a 90% completion rate Crafted manager and training programs, and oversaw 1500 hours of training within the previous year. Implemented an Indigenous Participation Plan for a 100MW project in Alberta.

Calgary, Canada Area

During this time, I developed yearly marketing strategies and budgets to ensure prompt delivery and alignment with financial goals. I implemented plans, led new lead generation initiatives, and oversaw KPI tracking and assessment. Crafting brand awareness campaigns and tactics, I aimed to attract new followers and customers. I also extended our brand's reach and impact by nurturing strategic partnerships.Noteworthy Accomplishments: Amplified lead-generation outcomes by engaging with diverse community stakeholders. Achieved departmental objectives and enhanced team performance by directing and guiding marketing personnel. Escalated weekly lead generation from 12 to 50 by engineering inventive marketing initiatives to educate consumers about a novel technology product.

Calgary, Alberta, Canada

 Pioneered a business venture and orchestrated all facets, including strategic planning, brand inception, communication strategies, website construction, and sales and marketing collateral creation. Forged strategic partnerships to broaden the business's sphere of influence by leveraging workshop presentations and group coaching sessions.

Calgary, Alberta

As a senior member of the marketing team, I led our efforts and acted as the main spokesperson for the business across different media platforms, including public presentations and communications. I created written and video content for our website and developed detailed marketing strategies. Additionally, I implemented annual marketing and communications plans while directing our social media strategy.Noteworthy Accomplishments: Augmented new customer acquisition and fostered loyalty among existing clientele by engaging thousands of participants and orchestrating in-store and community engagement events. Established and directed an internal staff coaching program for a workforce of 300 employees.Additional Experience as Executive Marketing Assistant at Pepsi Bottling Group.

Calgary, Alberta, Canada

Assistant to the Director of Marketing for Western Canada and 5 Key Account ManagersExpense reconciliation, travel booking, sales reporting, PowerPoint creation, catering

Change Management

Talent Development

Human Resources Development

Certified Professional Co-Active Coach, Life Coaching

Certified Holistic Nutrition Consultant, Foods, Nutrition, And Wellness Studies, General

Food And Nutrition Management, Foods, Nutrition, And Wellness Studies, General

Foods, Nutrition, And Wellness Studies, General