Nicole Freeman Email and Phone Number
-I have extensive marketing, communications and sales enablement skills in highly competitive, solutions oriented markets. -I've worked in both corporate and non-profit environments and enjoy them both.-I take pride in being a creative driver and developer of marketing and communication strategies that drive to achieving critical business objectives-I am an enthusiastic leader who believes that the success of an organization is based on the skills and passion their employees bring to work daily. And if an employee feels valuable, they deliver valuable results. - I believe the key to loving what you do is to find the good in those around you, staying focused, and having fun. Not just lip service for fun, but actual fun. There is a difference!- I'm a brand advocate who believes that a brand is not about your logo and color choice (although it's fun to bring it to life and see it take hold!) -- it's about identifying and sharing the soul of the company and the promise we make to customersSpecialties: strategic marketing planning and execution, messaging, brand strategy and implementation, employer brand strategy, event strategy and implementation, market research and analysis, communications strategy development and execution, content marketing and management, proposal development, training, budget development and management, agency management, advertising, and competitive analysis
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Vp, Corporate Marketing And CommunicationsAvnet Jul 2022 - PresentPhoenix, Az, UsPromoted to lead all facets of corporate marketing and communications strategy at Avnet, leading a team of experts dedicated to: brand and campaign strategy and management, internal and external communications, content marketing, marketing operations. Focused on positioning Avnet consistently across the globe, in support of business priorities, and driving brand awareness and preference to targeted audiences.
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Vp, Global Brand Strategy And External CommunicationsAvnet Jan 2021 - Aug 2022Phoenix, Az, UsDriving the global brand and external communications strategy for Avnet.
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Vp, Global Campaign Strategy & MarcomAvnet Jul 2019 - Jan 2021Phoenix, Az, UsLeading a high performing team to deliver strategic global marketing campaigns and web strategy that drive awareness and demand for Avnet.
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Vp, Demand Generation And Client AcquisitionOptiv Inc Jan 2018 - Jul 2019Denver, Colorado, Us -
Vice President, Global Brand StrategyAvnet Apr 2016 - Jan 2018Phoenix, Az, UsResponsible for defining and managing a cohesive and effective brand strategy to drive awareness and demand for our business. Focused on consistent implementation of our brand externally and internally, as well as supporting key go to market strategies to drive a clear and recognizable experience with our brand. Key areas of focus include:--Brand architecture strategy--Visual identity strategy and management-- Employer brand strategy (employee experience)--Brand messaging and storytelling--Corporate events
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Director, Marketing CommunicationsAvnet Technology Solutions Aug 2013 - Apr 2016Tempe, Arizona, UsResponsible for the strategy and implementation of targeted tactics for marketing communications that align to the strategic goals of Avnet Technology Solutions. Lead a team of 17 marketing and communications experts who focus on driving awareness and demand of Avnet's value proposition to targeted audiences, including: Value Added Resellers, OEMs, System Integrators, and Suppliers. Focus on enabling our customers to sell into strategic solution areas, including: cloud, converged solutions, security and networking and big data.Key functions this organization is responsible for include: audience marketing, value prop development and management, advertising, PR, digital strategy (web, social media), content development/delivery, event strategy, sales enablement, and training. -
Director, Ts Americas MarketingAvnet Technology Solutions Jan 2010 - Aug 2013Tempe, Arizona, UsLeader of a team of marketing experts who drive awareness and demand for Avnet's Value differentiators, including our unique SolutionsPath Methodology and Avnet Services, to new and current partners in the IT channel. Also responsible for branding, messaging, advertising, marketing automation, collateral development and strategy, and sales enablement.
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Solutions Marketing And DevelopmentAvnet Technology Solutions Feb 2008 - Jan 2009Tempe, Arizona, UsResearch and develop solutions marketing enablement programs.
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Practice Marketing ManagerAvnet Technology Solutions Sep 2006 - May 2008Tempe, Arizona, Us-lead team of Marketing Managers to drive marketing strategy for networking, security and IP Telephony Solutions-Develop cross sell/upsell marketing programs-Support business units goals through marketing planning and execution.-Drive awareness of offerings-Develop programs to recruit, retain, and train VARs.
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Sr. Practice Development Manager, Enterprise SolutionsAccess Distribution, A Division Of General Electric Mar 2003 - Sep 2006-Identify key opportunities for strategic alliances and partners that further company’s business goals-Develop innovative programs and marketing activities to drive new opportunities for our company, as well as develop existing customers-Developed “Best Practice” Business and Marketing Plans for strategic partnerships
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Sr. Vendor ManagerAccess Distribution Mar 2000 - Dec 2002Us-Responsible for creating multiple direct marketing campaigns that resulted in an average 10% response rate-Developed and Launched first destination sales contest for multi-million dollar vendor-Worked with vendor(s) on a daily basis to develop territories by prospecting, creating channel strategies and developing solution marketing for vendors and partners-Collaborated with Field Sales Organization to introduce and educate on high margin solutions to sell into current and expanding partner base -
Membership CoordinatorDenver Museum Of Nature And Science 1997 - 2000Denver, Co, Us-Maintained and developed 3rd largest membership base, of nationally recognized Natural History Museums -Drove growth and retained a successful membership base, by creating and implementing member marketing, promotions and events. -Responsible for supervising team of 40 volunteers, coordinating schedules, training, and appropriate areas of volunteer necessity around museum -Managed member database, with Raisors Edge program management software -
Marketing ResearchSchmidt Associates 1996 - 1997Indianapolis, In, Us-Researched and captured data on construction market trends and identified prospective growth areas for development-Prepared firms strategic and business request for proposals -Functioned as point person for in-house and outside creative team in developing corporate brochure -Archived 15 years of historical project data into a database to be used cross departmentally
Nicole Freeman Education Details
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Purdue University Fort WayneEthics -
Purdue UniversityEducation
Frequently Asked Questions about Nicole Freeman
What company does Nicole Freeman work for?
Nicole Freeman works for Avnet
What is Nicole Freeman's role at the current company?
Nicole Freeman's current role is Marketing and communications leader. Brand strategist. Storyteller..
What schools did Nicole Freeman attend?
Nicole Freeman attended Purdue University Fort Wayne, Purdue University.
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