As Founder and President of Hudson Collective, I set out to create a company that serves the needs of organizations and campaigns by providing them with data-driven digital strategies widely used by corporate clients to effectively elevate their online presence and communicate their message. By activating their communities to action we can forge stronger, more meaningful connections that enact change.I empower a team of smart, seasoned professionals dedicated to helping organizations tell their stories in a results-driven way. It is my firms belief that great results begin with great data, and that impactful strategy flows out of that data. I’m also the founder and CEO of Inbound Lead Solutions. ILS, a corporate targeted lead generation marketing firm focused on executing strategies that unite marketing and sales, generates leads, and creates robust sales funnels and pipelines with content marketing, social media, search engine optimization (SEO), content distribution, advertising, and technology to craft unique customer journeys. In addition, I recently evolved our sister brand to ILS, Remote Strategy, from helping companies develop flexible work solutions for staff around paternity, elder care or health needs to include offerings for remote custom workforce solutions as the world adapts to its current enviorment. I’m an education and organized labor advocate who is also just as passionate about building brands, supporting communities, and developing the social voice of brands as I am about lead generation, developing content marketing plans, search engine optimization, and social media strategies in the corporate world. As an experienced keynote public speaker and executive trainer, I have been afforded opportunities to be featured in several case studies from LinkedIn Marketing Solutions and co-authored The Advanced LinkedIn PR Handbook in collaboration with Bulldog Reporter (Infocom). In addition, I have devised social media strategies for national television appearances on Be the Boss, Shark Tank, and Undercover Boss. My most recent special project allowed me to serve as the digital director for the winning MISD Macomb Regional Enhancement Millage, Macomb for Kids. I participate in many Metro-Detroit organizations and with the International Franchise Association. Career Mastered Magazine allows me the honor of by lining a quarterly article interviewing women CEOs and executive leaders. I am a member of the American Association of Political Consultants and hold the marketing and fundraising board seat for Community and Home Supports.