𝗜𝗡𝗧𝗘𝗚𝗥𝗔𝗧𝗘𝗗 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 + 𝗙𝗥𝗔𝗡𝗖𝗛𝗜𝗦𝗘 𝗘𝗡𝗧𝗘𝗥𝗧𝗔𝗜𝗡𝗠𝗘𝗡𝗧Quarterbacks 360° integrated marketing for Yellowstone, Taylor Sheridan portfolio, and 101 Studios, including 1883, 1923, Tulsa King, and Mayor of Kingstown. Produces groundbreaking content that captivates audiences worldwide. 𝗛𝗜𝗚𝗛𝗟𝗜𝗚𝗛𝗧𝗦✦ 𝗬𝗲𝗹𝗹𝗼𝘄𝘀𝘁𝗼𝗻𝗲: Made Yellowstone the most watched show on television across all genres and the #1 linear smash hit and massive franchise for Paramount.✦ “𝗦𝘁𝗼𝗿𝗶𝗲𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗕𝘂𝗻𝗸𝗵𝗼𝘂𝘀𝗲”: Directs and produces the social and digital franchise with over 60+M views and millions in dollars of sponsorship. ✦ 𝟭𝟵𝟮𝟯 𝗧𝗵𝗲 𝗠𝗼𝘀𝘁 𝗪𝗮𝘁𝗰𝗵𝗲𝗱 𝗦𝗲𝗿𝗶𝗲𝘀 𝗼𝗻 𝗣+: Made 1923 and Tulsa King the #1 and #2 most watched series on P+ with 16.4M and 15.3M Active Sub HH respectively. ✦ 𝗬𝗲𝗹𝗹𝗼𝘄𝘀𝘁𝗼𝗻𝗲 𝗗𝗩𝗗 𝗦𝗮𝗹𝗲𝘀: #1 in digital and physical in television. Produces the franchise and all DVD promos with record-breaking sales. 𝗖𝗥𝗘𝗔𝗧𝗜𝗩𝗘 𝗜𝗠𝗣𝗔𝗖𝗧◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆: Harnesses the creative strategy to build Yellowstone from an over 65+ viewing experience to an epic hit popular across all ages/genres, expanding to younger audiences.◑ 𝟯𝟲𝟬 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀: Drives consistent brand messaging across all channels and touchpoints, including digital social, OOH, linear, Paramount+ streaming, trailers, sizzles, live events, and promos. ◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Structures creative processes and collaboration throughout the 360-framework.◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀: Oversees $MM Yellowstone budget and creative budget, respectively, across supporting Paramount portfolio. Builds consensus with network executives to merge creative strategy◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Leads marketing for MTV Entertainment Studios. Partners with CBS, Peacock, and Showtime on franchise marketing and IP𝘊𝘳𝘦𝘢𝘵𝘪𝘷𝘦 𝘋𝘪𝘳𝘦𝘤𝘵𝘰𝘳 2019 – 2022

𝟯𝟲𝟬 𝗘𝗡𝗧𝗘𝗥𝗧𝗔𝗜𝗡𝗠𝗘𝗡𝗧 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 Directed, conceptualized, and produced creative for high-profile 360 launch campaigns, on-air promotions, trailers, and platform-specific digital content for Originals, reality TV, unscripted, and scripted sitcoms. 𝗖𝗥𝗘𝗔𝗧𝗜𝗩𝗘 𝗛𝗜𝗚𝗛𝗟𝗜𝗚𝗛𝗧𝗦 + 𝗜𝗠𝗣𝗔𝗖𝗧◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆: Creative lead for Nick-at-Nite and TV Land Rebel brand. Led all creative for Nick at Nite movie spots, acquisition stunts, integrated marketing, social content, and TV Land Classic promotion.◑ 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗠𝗲𝗱𝗶𝗮: Lead Producer on sizzle reels for Budget tapes, Upfront, Roadshow, and Originals. Directed high-profile talent for promotions, key art, interviews, BTS, and press events. ◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Oversaw $MM operating budget and a 13+ creative team. Partnered with Network Executives, Research, Marketing, Production, and Programming to build high-impact campaign strategies. *𝘌𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦 𝘗𝘳𝘰𝘥𝘶𝘤𝘦𝘳, 𝘔𝘢𝘯𝘢𝘨𝘦𝘳 - 𝘕𝘪𝘤𝘬 𝘢𝘵 𝘕𝘪𝘵𝘦 & 𝘛𝘝 𝘓𝘢𝘯𝘥 𝘉𝘳𝘢𝘯𝘥 𝘊𝘳𝘦𝘢𝘵𝘪𝘷𝘦 (2016 – 2017)

𝗕𝗥𝗔𝗡𝗗 𝗖𝗥𝗘𝗔𝗧𝗜𝗩𝗘 𝗦𝗧𝗥𝗔𝗧𝗘𝗚𝗬Developed creative strategy to align with new live audience/3-camera sitcom Original campaigns. Led the rebrand of TV Land to TV Land Prime. Spearheaded the creative for multiple TV Land Award shows. ◑ 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻: Lead producer from premiere to finale of TV Land’s first Original hit sitcom Hot in Cleveland. ◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗧𝗲𝗮𝗺𝘀: Oversaw and created smooth workflows within creative teams and cross-departments.

◑ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻: Spearheaded TV Land’s first OOH marketing campaign. Directed movie junkets and produced movie franchise promotions. Pitched creative to align with Reality Show Original campaigns.