Nicole Love Email and Phone Number

Dedicated executive committed to fostering collaborative relationships, raising funds, creating awareness, and increasing engagement for the Atlanta BeltLine Partnership and the Atlanta Beltline, the most significant and wide-ranging urban redevelopment project in the Southeast. • Fundraising Excellence: Strategically secured over $3M in operating and programmatic funds through diverse channels, including individual giving, grants, and sponsorships. • Community Advocacy: Forge and nurture robust relationships with key stakeholders, including corporate partners, community leaders, and individual donors, ensuring alignment with ABP’s mission and project vision. • Collaborative Leadership: Drive synergy among cross-functional teams to integrate fundraising efforts, bolster annual programming, and amplify event impact. • Donor Stewardship: Cultivate enduring connections with corporate partners and major donors, resulting in increased contributions and sustained support for ongoing projects. • Strategic Sponsorship Management: Develop and execute sponsorship and donor benefit strategies to enhance engagement and maximize impact. • Technological Innovation: Spearhead the enhancement of fundraising technology and data integrity, optimizing Salesforce CRM, upgrading to the Classy fundraising platform, and integrating FormAssembly for seamless data collection. • Effective Management: Provide executive leadership and direct a diverse team to effectively execute organizational strategies and initiatives. • Creative Marketing Direction: Lead innovative strategies in campaigns, donor engagement, ABP merchandise shop, and communication tools. • High-Profile Event Coordination: Orchestrate impactful engagement events, driving increased financial support and community involvement. • Strategic Planning Expertise: Offer valuable insights and recommendations in ABP’s strategic planning process, mainly focusing on fundraising goals and donor relationships.

As a seasoned brand and marketing consultant, I have spent over a decade specializing in crafting impactful strategies and visuals that elevate brands and drive revenue. I am passionate about driving tangible results and thrive in dynamic environments where creativity and strategic thinking converge to deliver exceptional outcomes. My expertise encompasses:• Brand Director: Orchestrating comprehensive brand strategies to foster loyalty and maximize ROI.• Creative Director: Conceptualized and produced compelling brand visuals and content to authentically convey brand narratives and boost sales.• Marketing Director: Formulating innovative B2B and B2C marketing strategies, encompassing go-to-market plans, social media, digital initiatives, and communication strategies to fortify market presence• Graphic Design: Crafting visually stunning marketing collateral, digital content, and sales tools that effectively communicate brand messages and marketing strategies.• Project Management: Demonstrating adeptness in planning and executing large-scale meetings and events, integral to supporting brand and marketing endeavors.• Salesforce/CRM Management: Proficiently leveraging CRM systems to streamline processes and enhance client relationships.Throughout my tenure, I've had the privilege to collaborate with esteemed clients such as Anisa International, Anna Apotheca, Atlanta Food & Wine Festival, Atlanta BeltLine Partnership, Beacon Companies, Coxe Curry & Associates, Chinook Telemetry, Dorsey Alston, Engel & Völkers Atlanta, Nurture Brand, Newell Rubbermaid, McManamy McLeod Heller, Thrive Residential (A Toll Brothers Company), Trilith, and Turner.

As an executive team member, led marketing efforts for ADS and developer clients, overseeing projects with upwards of $1B in projected sales. Responsibilities included:• Developed comprehensive marketing budgets, timelines, and plans, ensuring alignment with business objectives.• Engaged and managed agencies to deliver branding, graphic design, virtual reality/3D animation, website design, digital marketing, social media, advertising, and events for each developer project, driving pre-sale success and ultimate development sell-out.Key Accomplishments:• Developed and presented the ADS Capabilities Presentation and over 30 developer-specific Sales and Marketing proposals, resulting in a 50% increase in new business.• Initiated a strategic partnership between ADS and Pinewood Forest, becoming the residential sales and marketing partner for the $350M New Urbanism, mixed-use development.• Directed marketing initiatives for the $28M Residences at Studioplex luxury townhome development, achieving complete sell-out 18 months before construction completion. Received 2019 Obie Awards for Best Marketing Campaign (Gold), Best Signage (Gold), Best Website (Silver), and Best Brochure (Silver).• Executed the $1.2M marketing budget for Seven88 West Midtown, a 279-unit new construction condo building, including the development and set-up of a state-of-the-art sales gallery with an interactive 3D building model and animation video.• Successfully managed simultaneous marketing initiatives for 10 new development communities, comprising 600+ homes and generating $350M in gross revenue.• Collaborated with the Pinewood Forest development team, working cross-functionally with Master Planner/Architect, Interior Designer, Landscape Architects, Builders, and operations/marketing teams to execute residential sales and marketing strategy.• Developed and managed the branding and creative direction for ADS, including website direction and social media strategy.

As the Marketing Director at Ansley Atlanta Real Estate, I spearheaded the establishment and growth of the marketing department for this pioneering real estate firm. My key responsibilities included:• Built the Marketing Department: Established foundational processes and procedures, laying the groundwork for effective marketing operations within the company.• Developed Brand Identity: Crafted the Ansley Atlanta brand identity package, ensuring consistency and resonance across all marketing materials and communications.• Launched Lead-Generating Website: Led the development of the Ansley website and CRM system from inception to launch, overseeing the creative direction, content strategy, UX design, project timelines, and budget allocation.• Implemented SEO and PPC Strategy: Collaborated with web developers to devise and execute SEO and PPC strategies, significantly increasing website traffic and lead generation.• Empowered Agents: Worked closely with agents to develop their personalized brand, social media, and marketing strategies, equipping them with the tools and resources needed to achieve their sales objectives.• Orchestrated Communication Efforts: Oversaw all communication initiatives, including press releases, email marketing campaigns, magazine editorials, promotional activities, and advertising efforts, to bolster the brand's visibility and market presence.• Produced Ansley Collection Magazines: Created and curated two editions of the Ansley Collection magazines, showcasing residential listings and vendor advertisements. Leveraged partnerships with Atlanta Homes & Lifestyles to distribute 16,000 copies in Spring 2016 and expanded distribution to 27,000 copies in Fall 2016.Throughout my tenure, I played a pivotal role in positioning Ansley Atlanta Real Estate as a market leader through innovative marketing strategies, impactful brand initiatives, and effective communication efforts.

As Vice President of Product Development at Case-Mate, I led a dynamic team in the strategic design and development of multi-brand product portfolios, driving profitable and sustainable business growth. Key accomplishments include:• Maximized Growth Opportunities: Developed and executed brand-specific product portfolio strategies to capitalize on growth opportunities, resulting in increased market share and revenue.• Spearheaded New Product Launches: Cross-functionally led the development and successful on-time launch of strategic portfolios for new smartphone and tablet devices, ensuring alignment with market trends and consumer preferences.• Led Design Team: Managed a team of Industrial, Fashion, and Print designers, fostering collaboration and creativity to deliver innovative products that met portfolio objectives and exceeded customer expectations.• Drove Innovation: Championed new product innovation by identifying market gaps and opportunities, leading to the development of product enhancements, extensions, and entirely new product lines.• Collaborated with Sales: Partnered closely with the Sales team to sell product portfolio strategies to retailers, forging strong relationships and creating unique merchandising opportunities that enhanced brand visibility and drove sales growth.During my tenure, I strategically shaped Case-Mate's product offerings and drove competitive advantage through innovative design, market insights, and effective collaboration across departments.

Directed the launch of the Olo brand globally, including strategy development, product assortment planning, and brand marketing to ensure the successful execution of a Case-Mate multi-tiered brand strategy.

Led and managed portfolio strategy development, product development, and product marketing to create sustainable value and business growth for Case-Mate.

Led comprehensive management and direction of Carter's apparel accessories, gift, and home licensing businesses. Orchestrated strategic initiatives that propelled average annual wholesale sales to $103M through dynamic growth strategies within both existing and new accounts.

Effectively managed, expanded, and safeguarded the company’s merchandising business within the Apparel and Textile category. Proficiently licensed merchandise in alignment with brand and corporate objectives, ensuring profitable outcomes and strategic consistency.

Acted as a pivotal liaison between Nautica and a network of 17 product licensees. Facilitated seamless communication and collaboration to drive successful product development and licensing initiatives. Proficient in consumer products, brand licensing, apparel, and product strategy.