Nicole Taylor Email & Phone Number

London, England, United Kingdom

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

London, England, Gb

London, England, Gb

Member of the senior management team at the BBC responsible for the £3.8bn collection and enforcement of the Licence Fee from 25m households and businesses. I oversaw a press office function and managed a multidisciplinary in-house team of Senior Communication Advisers and network of regional PR agencies across the UK.As the strategic PR lead, I was responsible for the development of the annual communication strategy, media plan, budget and evaluation. I held responsibility for setting and refining team and agency KPIs in line with the consortium’s key priorities and BBC strategic direction, ensuring communication activity contributed to maintaining and enhancing BBC reputation as well as education and understanding among Licence Fee payers.I led the response on press and broadcast media queries, as first point of referral and advice on difficult or sensitive issues from the press. I also managed contractual relationships with media monitoring and evaluation agencies and commissioned design, content creation, digital and video production services.I provided counsel to corporate partners, key internal and external stakeholders and and the senior management team to ensure an integrated marcomms approach and message delivery across all campaigns. Prior to this role I also helped deliver the Digital Switchover across the UK, managing external PR contractors and working with regulatory bodies including Ofcom, DCMS and Digital UK to communicate the Digital Switchover Help Scheme on behalf of the BBC. The Scheme was a ring-fenced £603m project to help over one million people switch to digital television across the UK.

Gb

PR Manager for Lambeth PCT, Guy’s and St Thomas’ Foundation Trust, providing cover for Director of Communication. Held corporate reputational and proactive PR responsibilities during a time of significant redundancies and change within the NHS.Responsible for intensive issues, internal communication and corporate reputation management following the publication of the July 2010 White Paper “Equity and Excellence: Liberating the NHS” which announced Primary Care Trusts would be abolished by April 2013. This involved a significant period of communicating merger, redundancy and TUPE processes to staff, while maintaining confidence in the health service among the local community and workforce.Leadership of joint committee to consider HR, resourcing and merger issues to affect Communication Team functions across Lambeth and Southwark PCTs, Guy’s and St Thomas’ Hospital provider services. Provided strategic communication advice to senior management and members of the PCT Board in relation to media and stakeholder affairs.Management of the outputs of the PCT in all areas of traditional and social media, in addition to health promotion and ad-hoc campaigns. Management of media issues and press office functions, contentious media requests from local and national journalists, as well as event management of annual awards, internal communication including copywriting for web, newsletters, CE communication to staff.

St. Leonards, New South Wales, Au

Communication Manager for Hunter New England Health (NSW Health), a public health service with a workforce of more than 15,000 staff across 57 metro and regional healthcare sites, spanning an area the size of England. Management of Communication Team, leadership of Hunter Medical Research Institute and Children's Hospital PR teams, as well as external contractors (PR and advertising agencies) in the delivery of regional communication projects.Delivered strategic communication plans and internal communication in response to national and state government reform, legislative change and political announcements (incl $7.3 billion National Health and Hospital Reform, hospital openings and service closures). Ensured consistency in managing key messages, branding, protocols and media management.Led major issues and crisis media responses for complex and sensitive issues,worked with NGOs, Unions, Division of GPs and private sector to ensure consistent messaging in relation to the provision of healthcare services. Provided media counsel to senior staff and CE as well as strategic advice and media training for spokespeople.Acting in role April 2008 – May 2008, Maternity Cover September 2008 – August 2009. Permanently appointed February 2010.

St. Leonards, New South Wales, Au

Craft media releases, internal communication content and articles in relation to innovative practice, preventative care and strategic initiatives occurring within HNE Health. Identify innovative media opportunities for the organisation, and manage stakeholder engagement, including leadership of Community Forum on Health groups. Develop communication strategies for long-term projects and develop effective and creative PR and public health campaigns.

London, Greater London, Gb

Account co-ordination for national consumer and FMCG brands (Roads and Traffic Authority, The Sydney Morning Herald, Toyota, Lion Nathan) providing advice, competitor analysis, project management, relationship building between agency, client and creative teams. Assisted with new business pitches including focus groups and talent liaison. Led promotional activity, assisted with tactical planning and new business proposals, wrote briefing documents for prospective clients and pro-bono campaigns (Incl UN Development Fund for Women)

Bachelor’S Degree, Public Relations

High School