I provide personalized support to brands and businesses to launch, grow, and refine their content strategy + operations.

**Mass layoff / position eliminated**Developed and implemented a comprehensive content ecosystem as the first content hire at Ireland’s fastest growing fintech unicorn.

Acquired a shuttered business and shifted the GTM strategy to focus on DTC sales and strong community engagement. Within first three months of re-launching sales, surpassed annual revenue targets based on top-line revenue figures of previous 8 years of business operations.

Delivered compelling web-based educational content highlighting Mailchimp functionality and features to a global customer audience.

Scaled 1:1 customer training and education into a series of on-demand webinars tailored to Mailchimp customer personas, focused on feature adoption and customer retention.

Drove adoption, growth, and customer loyalty by building relationships with key customers, serving as a trusted advisor and advocate for their needs within the company.

Pioneered the development and implementation of the first CS program; defining responsibilities, and establishing robust frameworks for customer engagement and retention. Prepared organization to scale up through process creation and comprehensive documentation for future hires.

Drove successful sales outcomes for a best-in-class Internet security company by employing engaging, customer-focused communication strategies -- consistently exceeded aggressive lead quotas over $1MM quarterly.

About: WWIA is a Sydney based general insurance intermediary, serving SMEs and startups from Telstra's product incubation hub. For those that value expert personalized advice required for their insurance needs.

About: Tsuki PR is a new generation marketing and PR agency in Sydney, connecting clients to audiences through strategic and value-added campaigns through grass-roots digital PR as well as traditional mass-media.

Paul Orfalea is a philanthropist and entrepreneur, most well-known as the founder of copy-chain Kinko's, which he sold to FedEx in 2008. He is a visiting professor in the UC Santa Barbara Global Studies Department, as well as the University of Southern California (USC) Marshall School of Business.

About: The Walter H. Capps Center selects 10 upper-division students to participate in the prestigious Sara Miller McCune Endowed Internship & Public Service Program each year. After completion of a Fall quarter seminar covering leadership, activities, significance of and ethics of non-profit organizations, students are matched with a local non-profit to carry out an independent internship over the following Winter and Spring quarters.I developed the Santa Barbara Foodbank’s community outreach by creating a strategy extending from a new web and social media presence to help connect local volunteers, donors, and program recipients.

About: Hilltop and Canyon Organics is a Certified Organic third-generation family farm that provides heirloom produce varietals and fresh cut flowers to four large-volume markets in the Santa Barbara area; as well as local chefs, restaurants, and wedding planners.

About: The School Gardens Program is a not-for profit organization that is a part of the larger efforts of The Orfalea Foundation to give students a meaningful connection to their food and their environment through the implementation of edible, educational gardens in public schools. The program is made possible through a partnership with the Orfalea Foundation and the Center for Sustainability at Santa Barbara City College.

About: Direct Relief International is a non-profit, non-partisan organization in operation since 1948 that provides medical assistance to people around the world who have been affected by poverty, natural disasters, and civil unrest. Direct Relief works with healthcare professionals and aid organizations around the world to equip them with the essential medical supplies they need in order to recover from a disaster.