Nicolette Rahm's Location
Conifer, Colorado, United States, United States
Nicolette Rahm's Contact Details
Nicolette Rahm work email
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Nicolette Rahm personal email
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About Nicolette Rahm
Experienced Data Engineer with a demonstrated history of working with large datasets across multiple industries. Skilled in writing Python code to develop programs that gather, cleanse, and consolidate data onto relational databases. Strong engineering professional with a deep passion for making large data sets easily accessible and usable across a company.
Nicolette Rahm Work Experience Details
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Software Engineer Ii At UplightUplight Jun 2022 - PresentBoulder, Co, Us -
Associate Software EngineerUplight Apr 2020 - Jun 2022Boulder, Co, UsWrites Python code to stabilize and introduce efficiencies in the data pipeline, from mapping customer data to ingesting data into databases for use across an international company focused on lowering energy consumption on a global level. Leverages Cloud Computing to manage multiple ETL jobs for a large portfolio of energy clients.
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Digital AnalystCrocs Jun 2018 - Oct 2019Broomfield, Co, Us- Answered business questions across multiple departments by extracting out actionable insights through data collection, cleaning, and modeling- Owned data research projects from data gathering, cleaning, engineering, and modeling- Presented research results and recommendations to teams across eCommerce department- Developed easily executable Python code that consolidates 6 International marketplace sales data into clear, concise visuals for executives to keep a pulse on marketplace performance- Utilized predictive modeling to help senior leadership prepare inventory and promotional calendars based on past consumer behavior- Leveraged Natural Language Processing libraries in Python to understand how consumers view different product lines by analyzing over 50,000 consumer reviews and 2,000 survey results- Wrote advanced SQL data queries to reveal consumer transnational behavior and patterns on a national and international level, leading the marketing department to create more efficient and effective strategies -
Data Science StudentGalvanize Inc Oct 2017 - Feb 2018Boulder, Colorado, UsTaking a deep dive into the multiple facets of data science and big data analytics.Throughout the three month, full-time immersive program, I have been developing the skills necessary to become a highly efficient data scientist. The curriculum covered the following topics:-Advanced Statistics-Data, Cleaning & Munging-Supervised and Unsupervised Machine Learning-Statistical Modeling-Big Data Engineering-Deep Learning Networks-Natural Language Processing -
Conversion Optimization SpecialistSmartsearch Marketing Dec 2016 - May 2017Boulder, Colorado, Us• Analyzed corporate websites and landing pages for conversion improvement opportunities, including design and content elements• Developed hypothesis based testing schedules for corporate landing pages and websites based on website design best practices and site analytics• Created, deployed, monitored, and reported on website testing for a portfolio of clients across B2B and B2C industries • Communicated testing results and plans with internal and external stakeholders -
Integrated Marketing ConsultantFreelance Marketing Professional Dec 2013 - Dec 2016With over seven years of experience balancing marketing portfolios of extremely varied clients, I truly enjoy taking all I have learned to help businesses of all sizes increase their profits. Conducting research and analysis is one of my strongest talents and where I always start when developing a comprehensive marketing campaign for any client. Here is a sampling of the services I have offered small businesses as a freelance marketing executive:-Utilized keyword analysis tools to uncover trending blog topics-Performed basic keyword building tactics to increase visibility of posts on search sites-Wrote captivating content for websites to help achieve key performance goals -Front-end and Back-end SEO development and implementation-Social Media strategy and execution
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Director Of Product MarketingEarly To Rise Jun 2016 - Sep 2016Denver, Colorado, Us-Implemented complex interactive marketing strategies to highly defined audiences based on in-depth research and analysis-Developed and reported on multi-tiered customer acquisition funnels -Collaborated with creative director, editorial manager, product managers, and social media team to ensure each product’s sales funnel was efficient and profitable -Crafted, taught, and monitored the company’s search engine optimization strategy-Composed marketing personas based on past customers in order to improve the media and content development team’s targeting capabilities-Executed detailed online marketing plans, including: Facebook advertising, pop-up ads, and email auto-response campaigns.-Drove influencer outreach strategy -
Media DirectorAvocet Communications May 2014 - Oct 2015Longmont, Co, UsThe hat I wear in this position changes by the minute, and I truly love that aspect of this position. From brainstorming big ideas surrounding a new store opening for a large retailer to developing integrated marketing plans for small government entities, my days are enjoyably never the same. Marrying the creative and analytical sides of my brain is my strongest skill set. I am able to take large amounts of data and really boil them down to actionable strategies that deliver a measurable ROI for all my clients. -Secured new clients for the agency with custom pitch decks and persuasive presentations-Saved the agency thousands annually by implementing better media buying software-Collaborated with local and national sales representatives to develop unique media plans-Audited past media buys and recommend strategies to increase effectiveness of future buys-Educated colleagues on latest technologies and strategies to increase success through omni-channel marketing initiatives-Constructed and executed successful PPC campaigns to increase site traffic-Presented post-campaign analysis to clients and recommended optimization strategies -
Media BuyerTrue Media Oct 2012 - Dec 2013Columbia, Mo, Us-Fostered strong relationships with local and national media sales representatives -Negotiated low rates, premium positions, and added value opportunities for clients-Reviewed media orders for correct wording, calculations, and signatures-Coordinated with various departments and clients to ensure the correct creative runs-Reconciled vendor invoices against signed media orders -
Account PlannerTrue Media Sep 2011 - Oct 2012Columbia, Mo, Us-Worked with clients to develop measurable marketing objectives -Utilized research databases to determine where and to whom clients should advertise-Collaborated with colleagues to develop interactive and social media strategies-Presented media plan and tactics to clients for approval -Ordered and managed over four million dollars of traditional media buys
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Assistant ManagerTaco Bell Oct 2010 - Sep 2011Irvine, Ca, Us-Manage store operations and daily sales, including cash handling responsibilities-Build strong relationships with managers and employees to ensure shifts run smoothly-Recognize employees' strengths and create work rotations based on those strengths-Manage labor costs to maximize company profit-Assist in employee development and training-Ensure product quality and customer satisfaction -
Junior Media Planner/BuyerTrue Media Sep 2008 - Oct 2010Columbia, Mo, Us-Maintained a diverse portfolio of national and regional clients-Presented dynamic marketing, public relations and social media plans-Planned, negotiated and purchased yearly media plans for all clients-Provided professional analysis of vendor proposals for client review-Developed and monitored multiple interactive campaigns, including Pay-per-Click-Updated multiple research databases for company analysis
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Public Relations InternCedar Fair Entertainment Company Feb 2007 - Oct 2007Sandusky, Ohio, Us-Served the needs of both Worlds of Fun and Oceans of Fun theme parks-Conducted consumer research surveys at both theme parks -Cataloged guests' responses to surveys for analysis by senior executives-Represented company at on-site and off-site events, including Major League Baseball games -Guided media representatives through parks and provided on-air talking points-Mailed media kits and compensation tickets to local media personalities
Nicolette Rahm Skills
Interactive Advertising
Marketing Research
Microsoft Office
Negotiation
Team Management
Media Planning
Advertising
Interactive Marketing
Digital Marketing
Digital Strategy
Marketing Communications
Media Relations
Google Adwords
Integrated Marketing
Online Advertising
Online Marketing
Ppc
Public Relations
Seo
Market Research
Data Science
Python
Numpy
Sql
Machine Learning
Statistical Data Analysis
Statistical Modeling
Spark
Pandas
Data Visualization
Data Classification
Statistical Programming
Statistical Inference
Nicolette Rahm Education Details
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Galvanize IncData Science -
University Of Missouri-ColumbiaAdvertising
Frequently Asked Questions about Nicolette Rahm
What company does Nicolette Rahm work for?
Nicolette Rahm works for Uplight
What is Nicolette Rahm's role at the current company?
Nicolette Rahm's current role is Data Engineer - Big Data - Cloud Computing.
What is Nicolette Rahm's email address?
Nicolette Rahm's email address is nr****@****ocs.com
What schools did Nicolette Rahm attend?
Nicolette Rahm attended Galvanize Inc, University Of Missouri-Columbia.
What skills is Nicolette Rahm known for?
Nicolette Rahm has skills like Interactive Advertising, Marketing Research, Microsoft Office, Negotiation, Team Management, Media Planning, Advertising, Interactive Marketing, Digital Marketing, Digital Strategy, Marketing Communications, Media Relations.
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