Engaged with consumers on branded communities with an authentic, on-branded voiceEffectively cultivated, engaged, and grew audience. Developed and planned content. Work with brand marketing and creative agency to create an editorial calendar with assets.Review and respond to consumer queries in accordance to Merck's standard operating procedures and work practices.Collaborate with legal/regulatory on resolving consumer responses.Monitored and maintained the overall health of our branded online communities.

Provided a suite of services including: evaluation of online presence, set-up and ongoing maintenance of social media platforms including: Facebook, Twitter, Linkedin, YouTube, FriendFeed, Blogs and more. Managed all aspects of online presence:audience building, reputation management, content creation & distribution, customer service, and blog management,email campaigns.* Organically built a twitter following of over 1,000 in less than 6 months* Facilitate the transition of a V.P. of Marketing to a successful entrepreneur in less than 1 year* Selected to contribute to monthly edition of Social Media Club Newsletter

Community ManagementManage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant, Create shareable content appropriate for specific networks to spread both brand and content,Monitor and engage in relevant social discussions about company competitors, and/or industry, both from existing leads and customers as well as from brand new audiences, Run regular social promotions and campaigns and track their success (e.g. Twitter chats, LinkedIn discussions, etc.)Track, measure, and analyze all initiatives to report on social mediaSupport customer serviceWebinar Producer WorkWork with team to plan, prepare, and deliver weekly webinar sessions.Drive execution of work back schedule for each webinarCoordinate resources and communications with show participants (e.g. Presenters, Show hosts, Show Operator) for each webinar. Coordinate resources to:Develop session abstractsDrive creation of studio e-mail invites, and web registration.Schedule and manage content reviews, dry runs, and actual delivery

Content SpecialistApril 2014- May 2014Children’s Hospital of Philadelphia, Philadelphia,PARecruited for a 1-month contract to assist in final stage merger of internal websites. Provided support with internal community building within SharePoint 2013. Assisted with content releases and updates, facilitated communication between various departments, cited for ability to handle multiple projects and deadlines.Content Management AdministratorJune 2013 to March 2014Nutrisystem, Fort Washington, PAInitially recruited for a 3-month assignment to assist with CMS platform upgrade, content releases and management analytic reports. Was retained for a 6-month contract extension to provide support for season demand.

Engaged as a contract copywriter to assist with backlog of web development projects. Responsible for creating captivating content in a fast paced, high volume environment. Consulted with business owners to get in depth understanding of products and services. Consistently managed multiple projects, ensuring the smooth progression through the various developmental stages.-Created eye catching content for virtual plethora of services ranging from cattle feed and hair salons to attorneys and medical professionals. Recognized for ability to create SEO friendly and customer centric copy.-Collaborated closely with design team to ensure graphic representation was closely aligned with content, culture and overall messaging.

Provided training on topics related to personal branding, increased visibility, pull advertising, on and offline networking, SEO and a variety of other topics to improve personal effectiveness and generate greater revenue for the organization. Set-up email marketing campaigns and ensured the smooth operation of wellness affairs.

Engaged as an independent contractor to develop and execute an aggressive, extremely time- sensitive on-line marketing campaign aimed at increasing brand and service awareness at the local level. Meticulously researched, evaluated, and pitched social media strategies and platforms to Divisional Marketing Manager. Gained acceptance of proposed ideas, evaluated specific vendors, solicited RFP's, negotiated terms and conditions for all applicable contracts, and ensured budgetary constraints were met. Worked closely with National Campaign Strategists to: ensure consistency of branding, maximize exposure of local events, avoid redundancy of effort, and extend local budget. Promoted events via Facebook, Linkedin, and Twitter. Created and pushed press releases. Generated interest in special offerings by playing up local angle. * Saved the project over $5,300 by fully absorbing workload of an additional region.* Created Blogger recruitment process.* Defined role of Social Media Strategist for future campaigns.* Met all milestones on-time and within budget.* Decreased expenses by negotiating favorable agreements with several vendors.

Develop and maintain online marketing campaigns for EventMood and selected clients of EventMood. Achieve a strong, visible social media presence and develop concepts with viral potential. Continuously monitor online public relations and ensure the success of client programs. Regularly assess social media marketing strategies to determine rate of return. Identify and tap into new channels to optimize ROI and fuel revenue growth.

Responded to in-bound calls and served as resources for patients, family members of patients, and social workers. Facilitate the efficient placement of traveling patients at requested dialysis centers throughout the continental United States* Offered permanent position after serving as a People Share temporary.* Facilitated the placement of 19,500 dialysis patients annually.* Effectively handled a average of 80 inbound calls per day.* Accurately input call related data.* Cited for ability to interact with and support difficult patients.2007 - /2008People Share

Performed general administrative duties including: creating and maintaining spreadsheets and tables, generating letters, filing, distribution of office mail, and other clerical tasks.* Selected to represent PeopleShare at priority clients

Provided full life cycle recruitment support to recruitment consultants, project support to business intelligence manager and marketing research and administrative support to the CEO.* Recruited after brief internship* Effectively sourced highly sought after candidates* Secured difficult to obtain references * Navigated multiple schedules to arrange phone screens and interviews