Nicolas Maslo Email & Phone Number

Naucalpan De Juárez, Méx., Mx

Mexico City, Mexico

Mexico City Area, Mexico

Member of the Academic Council.Coordinator of the Social Media and Search modules at MIB.Coordinator of the Business Execution module at the DMBA.Coordinator of the Beyond The Product module in the Master Luxury Digital Transformation Program.Professor for the MIB (Master in Internet Business), DIBEX (Digital Business Executive C-level Program) and In-Company Executive programs. Current lectures:- SEO for the Business Strategy- SEM Campaigns Strategy, Planning, Execution, Measurement & Optimization- Search Engine Marketing Introduction & overall Strategy - Innovation & Future Tech Trends, Digital Transformation- Social Media Strategy, Influencer Marketing & PR- Digital Identity & Personal Branding Workshop- Digital Branding & IdentityAlso, PO & Mentor for the ISDI StartUp Acceleration Program.

Mexico City, Mexico

México, Mexico

Minsait is a Spanish technology consultancy with operations in more than 100 countries.As Principal Director at Minsait Xtudio, my role was created to bring together the capabilities of scaling new business models, product design, creativity, marketing and communication, and customer experience and interfaces (UX/UI) to address the reinvention of business by incorporating the perspective of emotions and behavioral economics.I set up my own team of more than 31 people to act as the link between business and technology to solve key innovation challenges from a humanistic, creative, and disruptive perspective, evolving design and innovation capabilities focused on the end customer, devising new valuable products and services, designing differential and memorable experiences in a highly competitive environment, and exploring and understanding human behavior and the trends of today and tomorrow aligned with sustainability. Our main clients include Santander, BBVA, KOF, VW, COPPEL, BAYER, and GNP, among others. Minsait Xtudio has 100+ professionals globally specialized in innovation, artistic and digital design, marketing and communication, anthropology, sociology and humanities. Also, a highly qualified team in the design of new digital interfaces along with video capabilities, transmedia content, virtual reality and immersive experiences.

Mexico

Dherapy provides Digital Therapy for individuals and organizations. A Marketing, Business and Digital Transformation Consultancy Services firm that helps several large and small business companies, C-Level Executives, as well as provides mentoring to Start Ups companies in México and Latam.

Mexico

Band of Insiders is a PR agency based in Mexico City. It focuses primarily on storytelling and cross-platform content generation. During my Consulting Contract (8 months) I was commissioned to deepen its strategic, cultural and commercial transformation to prepare the organization for its M&A process and its future. My temporary contract ended in November 2019 after a successful acquisition by a mexican VC. :-)

Mexico City Area, Mexico

As Havas Media General Manager, I was responsible for P&L, Client Services and Business Development. I was accountable for the day-to-day management and operations; responsible for the quality of work and all aspects of client media budgets (creating, expanding, forecasting, etc.); accountable for achieving revenue and profitability targets for each client and leading new client acquisition.Essential Responsibilities:Client Services & BizDev* To establish and maintain strategic and personal relationships with clients (C-Level client contact).* Implementation of strategic direction and all account assignments to ensure pragmatic, well-executed outcomes.* Set direction of activities for accounts, including client needs, staffing, strategy, quality of work and budgeting.* Banorte, Nike, Liverpool, Swarovski, LVMH, Jumex, KIA, Office Depot, Volaris, among others.* To identify next-level thinking/ideas for clients by tracking industry trends and activities.Team Leadership* Manage multiple account teams effectively.* Identify top performers and assigns client projects that will motivate, encourage, and retain them.* Build a high-performance team in which subordinates are coached to achieve their responsibilities.* Provide coaching and development opportunities.Financial* Accurately forecast revenue on a monthly, quarterly and annual basis.* Deliver revenue and account profitability as projected for each client on a monthly basis.* Work with the CFO to ensure all account financial matters are handled in a timely and accurate manner.* Manage annual media budgets within client expectations, including weekly and monthly tracking.Some 2017 achievements- In charge of the largest Media agency in México (ranked #1 by Recma & Scopen), leading 350+ people- Successfully retained 3 major clients (defensive pitches): Liverpool/La Costeña/Jumex- Won 3 new clients: Michelin, Roshfrans, Vitamix- Drastically decreased Churn Rate from 55% (2016) to 32%

Mexico City Area, Mexico

Resultics is an interactive services firm that helps companies reach the Spanish speaking customer effectively through the internet as well as through other interactive media.Founded and managed by professionals with ample experience in Internet Marketing, Resultics leads the Search Engine Marketing industry, that specializes in serving companies achieve superior online marketing results in the internet arena.Resultics started operations in 2003 in the USA, and due to the boom in the sponsored links investments in Latin American, the company is experiencing the strengthening of its position in the USA. In 2005 Resultics settled down in Argentina, where it is currently gaining market share at a fast pace. With its focus in performance and search engine marketing services, Resultics develops online marketing strategies that increase the visibility of its client’s websites, delivering qualified traffic while optimizing their customer acquisition costs and improving ROI.

Buenos Aires, Sao Paulo, México City

Argentina

Buenos Aires

Buenos Aires Province, Argentina

This was my first formal work experience and I am very proud of it since I got this job right after finishing high school. I taught the concepts and techniques of photography in middle and high school.Artistic aspects such as composition; use of light; framing; modeling; speed and shutter, depth of field and use of different types of lenses.Technical aspects such as natural and artificial lighting, film selection, use of SLR cameras (not digital), black & white and color film development; enlargement and printing of photos on paper, developing on paper, basic and advanced techniques for using filters and tricks in enlargers, photomontages, solarization and contrast, etc.

Lic., Publicidad

Professor, Digital Marketing, Search Engine Optimization (Seo) Strategies, Digital Communication And Media/Multimedia

Analyst, Advertising Communication

Technician, Technician In Mass Media Communication

Professor, Interactive Marketing, Search Engine Marketing (Sem), Search Engine Optimization (Seo)