Nida Mohsin Email & Phone Number

Bengaluru, Ka, In

Bengaluru Area, India

- Develop and implement a comprehensive marketing plan to increase brand awareness, aligning with Big Drop's revenue objectives.- Set both current and long-term goals for internal teams, working closely with cross-functional teams (Product, Services, Sales) to establish growth strategies.- Design and review the Marketing department's budget, including creating, managing, and optimizing user acquisition campaigns to drive revenue growth.- Continuously monitor all marketing campaigns and leverage data analysis to identify areas for improvement, contributing to substantial revenue growth.- Prioritize marketing projects and allocate resources strategically, while conceptualizing and executing diverse content campaigns to educate and engage the audience.- Track competitor activities to stay ahead in the market and enhance our competitive edge.Oversee and manage content creation for various social media platforms (Facebook, Google, Twitter, LinkedIn, Instagram, YouTube) to enhance brand visibility.- Build and nurture relationships with media and stakeholders through creative PR strategies, collaborating closely with the SEO team to ensure a unified approach in achieving organic growth targets.Additionally, due to my meticulous attention to detail and strategic efforts, I've contributed to a remarkable 7-figure revenue growth year-on-year.

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

- Spearheaded comprehensive digital marketing efforts, overseeing SEO, SEM, Content Marketing, Email Marketing, Landing page development, Retargeting, and Marketing automation.- Strategized and managed all CRM touchpoints, including direct marketing, email marketing, and retention & reactivation initiatives.- Pioneered the development of marketing strategies, campaigns, and the entire team from inception, filling the void in marketing leadership.- Collaborated closely with a Digital Marketing Agency to meet and exceed targets in terms of Enrolment, Applications, and Leads.- Led a dynamic team of over 8 members, comprising Digital Marketers, Affiliate Managers, Designers, Data Analysts, and SEO Specialists.- Worked collaboratively with the Digital Marketing Content team to curate and refine course content.- Effectively managed a budget exceeding 1 crore across the platform for multiple clients.

Bangalore

During my freelance tenure from June 2018 to April 2019, I've been actively engaged in providing marketing services to diverse clients, including fashion brands and real estate builders. In this capacity, I've taken charge of various facets of digital marketing, notably Google AdWords, social media marketing, and SEO, to enhance their online presence and drive results.Additionally, I've expanded my skill set beyond digital marketing by venturing into production work for prominent brands such as Kanvas Kloset, Amazon, and Himalaya. This creative endeavor isn't just professional; it's a personal interest that I've been actively pursuing to further broaden my expertise and contribute to projects of varying scales and industries.

Bangalore

I held a pivotal role in driving the company's digital marketing and strategic planning efforts. Here's a reframed description of my responsibilities during this tenure:- Spearheaded all digital marketing and strategic planning initiatives across multiple platforms.- Formulated and executed comprehensive content and email marketing strategies, oversaw landing page development, and managed retargeting efforts.- Successfully led a team of 4 members, comprising Designers, a Social Media Manager, and a Tech Team, fostering synchronization to achieve the company's target objectives.- Played a central role in the development and management of market research, marketing strategies, campaign planning, and execution, while effectively managing project budgets.- Actively engaged in pre-sales and sales strategies, collaborating on tech development for both the company and other clients, while also contributing to strategic planning and designing collaterals for online and offline platforms.This role allowed me to leverage my expertise in marketing, strategy, and team leadership to drive results and contribute to the company's success.

Bangalore

I had a multifaceted position where I managed various aspects of the company's operations. Here's a reframed description of my responsibilities during this period:- Undertook a hands-on approach in overseeing three key departments: Marketing & Design, Sales, and played an active role in defining the technical requirements for the development of the app and website.- Demonstrated expertise in analyzing and crafting user journeys and effectively translating them into impactful design strategies.- Assumed sole responsibility for market research, the formulation of marketing strategies, meticulous campaign planning, and their successful execution. Additionally, I excelled in project and budget management, ensuring streamlined operations.- Played a pivotal role in shaping go-to-market and sales strategies in collaboration with the management team, facilitating revenue growth through strategic planning and execution.This role allowed me to leverage my skills across multiple domains, contributing to the company's overall success by orchestrating various critical functions.

Bangalore, India

Benhauer, is a global technology company that built the system SALESmanago. SALESmanago is one of the largest world-class marketing automation platforms, used by more than 5,000 companies in 40 countries, including Yves Rocher, WWF, Amnesty International, Timberland and many other well-known companies. The company employs over 200 people in Krakow, Warsaw, London, New York and Bangalore, and has won numerous awards and honors: winner of Poland GO GLOBAL organized by the National Centre for Research and Development and the Harvard Business Review, finalist Entrepreneur of the Year Ernst & Young, the winner of the competition for technological company, the Aulery and many others. Company has spent 3 years growing at over 100% per year. Key Responsibilities:- Spearheaded and actively participated in critical projects, overseeing their entire lifecycle from initial implementation to successful execution.- Formulated and executed a comprehensive strategy for the utilization of marketing automation in marketing and sales processes.- Independently managed and provided technical support to 89 clients spanning the globe, ensuring their marketing automation needs were met.- Successfully implemented marketing automation solutions tailored to the specific requirements of clients.- Optimized marketing and sales strategies across diverse industry verticals, including B2B, B2C, and E-commerce.- Collaborated closely with the product team to identify and address queries, enhancing product performance.- Delivered comprehensive technical and product training and support to clients, ensuring their successful use of the platform.- Facilitated a business trip to Poland, where I played a pivotal role in setting up India Operations for Support, further expanding the company's global presence and support capabilities.This role allowed me to be at the forefront of a dynamic and rapidly growing global technology company, contributing to its impressive growth and success story.

Bangalore

- Web Designing for the company and clients - Display campaign creatives for social media for International Clients and understanding the diversified requirements across the globe for their digital campaigns- Heavily worked on WordPress CMS for building websites and campaign-driven landing pages- SEO & maintaining website- Hands-on experience with Photoshop & Illustrator for digital and print collaterals

Bangalore, India

- Digital Marketing- Web Designing- Social Media marketing- Email marketing- Display campaign creatives- Landing pages - HTML coding- SEO & maintaining website- Photoshop & Illustrator

Bangalore

- Digital Marketing- Web Designing- Social Media marketing- Email marketing- Display campaign creatives- Landing pages - HTML coding- SEO & maintaining website- Photoshop & Illustrator

Advanced Strategic Management

I completed the Advanced Strategic Management program at IIMK, a transformative journey that enriched my strategic acumen. This.

Bachelor Of Engineering (B.E.), Computer Science

Computer Science Engineering

Education record