Nicola De Cristofaro Email and Phone Number
Nicola De Cristofaro work email
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Nicola De Cristofaro personal email
DRIVING BUSINESS GROWTH THROUGH STRATEGIC MARKETING & DIGITAL INNOVATIONWith over 25 years of experience in marketing and digital strategy, I have supported both international and local companies in driving digital transformation and fostering business growth. My expertise spans the full spectrum of marketing— from digital and B2B strategy to omnichannel growth, brand positioning, and lead generation. I am dedicated to transforming challenges into opportunities for growth by developing tailored marketing strategies, optimizing digital campaigns, and building strategic partnerships. Known for my optimism, versatile skills, and enthusiasm for diverse teams, I bring a proactive approach to marketing. As one of my favorite quotes says, 'Your competitor is just one click away'—a reminder to stay focused on customer needs and innovation.Currently, I offer consulting services to help companies enhance their market presence and leverage cutting-edge digital technologies. I am also open to new collaborations with organizations seeking a senior leader skilled in delivering business impact and guiding teams through innovative solutions.Skills:● Digital Transformation ● B2B Marketing Strategy ● Omnichannel Marketing ● Brand Positioning and Development ● Lead Generation & Marketing Automation ● Business Strategy and Growth ● Consulting and Advisory ● Performance Marketing ● Market Analysis and Insights ● Strategic Partnerships ● Project Management ● Customer Acquisition ● Cross-functional Collaboration ● Team Leadership ● Data-driven Decision Making ● SEO and SEM ● Content Marketing and Strategy ● Customer Journey Optimization ● ROI Optimization
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Marketing And Digital Strategy AdvisorJointlyMilan, It
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Growth & Market Development AdvisorLinkbeat Jan 2024 - PresentMilano, ItIndustry: Training, Coaching, Custom Projects (B2B)Role and Responsabilities:- Marketing Strategy and Brand positioning - Traffic generation & Digital Strategies- Business Management support -
Marketing And Digital Strategy AdvisorJointly Feb 2024 - PresentMilano, Lombardia, ItIndustry:Corporate WellbeingRole and Responsabilities:- Website redesign and optimization- Brand Management and Product launch support- Digital Lead Gen strategy development
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Marketing & Business AdvisorYogago Jan 2024 - PresentIndustry: Apparel / E-commerce (B2C)Role and Responsabilities:- Marketing Funnel Strategy and Brand positioning - Paid Digital strategy and execution support- E-Commerce/UX analysis and optimization - Partnerships development- Business & Financial analysis and planning -
Global Paid Digital Campaign ManagerConvera Jul 2023 - Nov 2023Seattle, Washington, UsIndustry: Cross Border Payments / FX Risk Management (B2B). Formerly known as Western Union Business Solutions . Role and Responsibilities:Team leader of the working group (with internal and external resources) in charge of the design, execution, analysis and optimization of all Paid Digital campaigns globally (Google and LinkedIn). -
Global Channel Partnerships Marketing ManagerConvera Mar 2023 - Nov 2023Seattle, Washington, UsRole and Responsabilities:With members across EMEA, NA and APAC, our team had the mandate to develop the partnership segment (about 50% of the total company turnover), in terms of both revenues and new acquisitions, through global marketing activities (lead gen + nurturing ) and targeted initiatives for specific partners (Account Based Marketing).
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Head Of Marketing, Southern Europe (Italy, Spain, Malta)Western Union Jan 2022 - Feb 2023Denver, Co, UsIndustry: Cross Border Payments / FX Risk Management (B2B)Role & Responsibilities:Leading a team of 3 direct resources, I was responsible for planning and executing the marketing plan in my region with a primary focus of lead gen. Working closely with the sales managers of the different countries, marketing activities followed a 360 approach, incorporating webinars, events, tradeshows, co-marketing initiatives with other players in the sector, direct marketing campaigns, telemarketing, and advertising. In the first 2 months of 2023, I was also asked to develop the annual marketing plan for the US market, defining the lead gen tactics and identifying new strategic partnerships in the region. -
Marketing DirectorVisionarea - The People Counting Company Apr 2019 - Dec 2021Milan, Lombardy, ItIndustry: Retail Analytics / People Counting Systems (B2B)Role & Responsibilities:Responsible for the development and implementation of the company's marketing plan with a dual objective: increasing the flow of lead gen, through both inbound and outbound tactics (mostly digital, like Google Ads, content marketing and webinars), and strengthen positioning and the value of the brand through communication activities and strategic partnerships with industry stakeholders. -
Marketing & Business AdvisorYogago Mar 2019 - Dec 2021Industry: Apparel / E-commerce (B2C)Role & Responsibilities:Working as a consultant, I helped company management in the development of the commercial/marketing plan, in the activation of lead gen tactics (digital campaigns, promotional newsletters, events, strategic partnerships, sales channel development, etc.) and in the analysis and management of the company business.
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Regional Marketing Manager & Digital Ambassador EuropeThomson Reuters Jul 2014 - Mar 2019Toronto, On, CaIndustry: News / Financial & Risk Data / Professional Terminals / Regulation & Compliance services (B2B)Role & Responsibilities:Planned and executed all marketing activities in a region worth more than 200M annual revenues (Italy, Iberia, Nordics), deploying a 360 marketing mix approach. Tactics included tradeshows, proprietary events, webinars, partnerships, newsletters, social media campaigns and customer retention projects / Represented the European Marketing team in all Digital Projects pursued by the company / Member of the Thomson Reuters Global Social Media Task Force. -
Head Of Marketing And Product ManagementVwd Group Italy Jul 2011 - Feb 2014Industry: Financial & Risk Data / Professional Terminals (B2B) - This company is now called INFRONTRole & Responsibilities:Leading a team of 3 direct resources, I planned and executed the launch of VWD Group brand into the Italian market / Worked with the Global marketing team on the web & social media development plan / Represented the company in the Assiom-Forex marketing committee.
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Head Of Marketing And Product ManagementIl Sole 24 Ore May 2009 - Jun 2011Milan, Italia , ItIndustry: Editorial Services / Financial Data / Professional Terminals / Web & Mobile (B2B-B2C)Role & Responsibilities:Led a team of 5 direct resources (based in Milan and Rome), responsible for the management and marketing of a large portfolio of digital and editorial products, as well as Financial Information Platforms for Financial Institutions, Corporates and Public Administration, with +35M euros revenues / Managed a + 800k euros marketing budget / Member of Il Sole 24 ORE Group marketing committee. -
Web Product Manager/Senior Marketing ManagerIl Sole 24 Ore May 2000 - May 2009Milan, Italia , ItIndustry: News / Economic & Financial Data / Professional Terminals / Web & Mobile Services (B2B-B2C)Role & Responsibilities: Within the web-digital area of Sole 24 ORE I worked on the development and launch of the group's web and mobile platforms, especially for the area dedicated to personal finance.
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Web Marketing AssistantItaliainvest.Com Feb 2000 - May 2000Industry: Economic & Financial Data / Web portal (B2C)Role & Responsibilities: 3 Months Internship in the marketing department. Worked on the launch of the “community” area of the website.
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Head Of OperationsSismi-Rud Military Intelligence Service Jul 1998 - May 1999Industry: Government Role & Responsibilities: Inside one of the largest and most sensitive joint force barracks in Italy, which hosts Infantry, Air Force and Navy soldiers, I carried out my mandatory military service in the Operations office, in charge of the daily management of over 150 soldiers.
Nicola De Cristofaro Skills
Nicola De Cristofaro Education Details
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Sheffield Hallam UniversityE-Business And Digital Strategies -
Sapienza Università Di RomaEconomics
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24Ore Business School"Web Workers Wanted" - Marketing And Business Management Of The Digital Economy
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Hewlett-Packard Education ServicesNetworks And Data
Frequently Asked Questions about Nicola De Cristofaro
What company does Nicola De Cristofaro work for?
Nicola De Cristofaro works for Jointly
What is Nicola De Cristofaro's role at the current company?
Nicola De Cristofaro's current role is Marketing and Digital Strategy Advisor.
What is Nicola De Cristofaro's email address?
Nicola De Cristofaro's email address is nd****@****lia.com
What schools did Nicola De Cristofaro attend?
Nicola De Cristofaro attended Sheffield Hallam University, Sapienza Università Di Roma, 24ore Business School, Hewlett-Packard Education Services.
What are some of Nicola De Cristofaro's interests?
Nicola De Cristofaro has interest in I Am Passionate About Music, Human Rights, Economic Empowerment, Education, Photography, Science And Technology, Food Experiences, Arts And Culture, Art&design, Bikes And New Technologies.
What skills is Nicola De Cristofaro known for?
Nicola De Cristofaro has skills like Marketing, Product Management, Marketing Strategy, Marketing Communications, Digital Marketing, Online Marketing, Strategy, Digital Strategy, Business Strategy, Direct Marketing, Management, Public Relations.
Who are Nicola De Cristofaro's colleagues?
Nicola De Cristofaro's colleagues are Denise Stura, Anna Maghetti, Carmelo Badalamenti, Silvia Torselli, Cristian Berardi, Marina Fiorino, Maddalena Limonta.
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