Niels Botman Email & Phone Number

Amsterdam, North Holland, Netherlands

Working in a cross functional customer facing team on solutions that will improve the experience of our users.Responsibilities:- Create vision and strategy.- Manage the scope, requirements and stakeholders for product developments.- Conduct user reseach to better understand user needs.- Ideate solutions for user problems.- Manage scraping services by a third party data providers and balance with in-house data scraping solution for market data.Some examples of results:- Implemented an embedded analytics solution to offer Omnia customers better data insights within our application to increase time spend in our application and to shorten our time to deliver value for new customers.- Developed a new user management and new user onboarding flow to increase product market fit for enterprise customers, decrease average onboarding time and reduce support time. - Implemented new authentication, including SSO, to improve security and product market fit for enterprise customers. - Improvements in Dynamic Pricing increasing flexibility and intelligence of our pricing software to improve user satisfaction.

Amsterdam Area, Netherlands

- Extensive competitor analyses and created a framework to have insights in our competition easily accessible to everyone in the company. - Data analyses to get market insights and to share new market developments to our customer base. One of the data analyses I did was used for a story on the front page of Financieel Dagblad.- Managed a migration to the cloud, making sure that the impact for our customers was minimized. - Created a Proof of Concept for more flexibility on data for our users by writing my own code, after proving the value, this was rolled out to multiple customers- Implementation of product analytics and in-app communication software within our application.Set up internal onboarding for our Go-to-market team to help them better understand the product and the technology behind the product.- Identity quick wins in our product to improve the customer experience and work with the development team to deliver.

Africa And South East Asia

After two years of dreaming about it and saving money, my girlfriend and I decided that it was now or never to take half a year off to travel Africa and South East Asia. So we quit our jobs and decided to just do it!

Amsterdam Area, Netherlands

Omnia is the leading SaaS solution for integrated pricing and online marketing automation. Omnia helps retailers regain control, save time and drive profitable growth. The out-of-the-box solution optimizes pricing and maximizes returns from marketing channels like Google Shopping. Omnia services more than 100 leading online and omni-channel retailers. For her clients, Omnia scans and analyzes more than 500 million price points, and makes more than 7 million price adjustments daily.The things I did at Omnia:- Help Omnia clients to implement their pricing and marketing strategies into settings in Omnia software- Answer any questions they have regarding the use of the Omnia software- Help clients structurally improve their KPIs in marketing and pricing- Train clients to work with the Omnia software- Set up demo's for new business- Set up pilot implementations for new clients- Spot bugs and work with the technical team to fix it- Test new software features- Identify the needs of customers and work together with the product to their needs into new featuresProjects I worked on:- Create the Omnia Knowledge Base, to make self service easier for our clients- Set the base for Omnia University, a learning platform which clients can use to learn how to work with the Omnia software- Set up a Customer Health Dashboard

Alkmaar Area, Netherlands

- Manage the categories, optimize turnover and margin, and minimize loss. - Optimize categories by analyzing assortments. - Managing and making promotion schedules.- Arrange promotions with suppliers and negotiate the purchasing prices. - Presentation and shelving plans for categories - Setting prices - Competitor analysis

Alkmaar Area, Netherlands

Worked on transition of Vomar's old store concept to a completely new store concept including roll out to all 60 stores.- Analyzing the current product range to select the right assortment for the new store concept.- Managing both internal and external design studios to design commercial communication materials for the pilot stores. - Training category management by communicating the general idea, procedures and guidelines of the new business formula and explaining the choices that were made in terms of the product range. - Responsible for maintaining the new formula within the organization. To achieve this, among other things, I made concrete manuals to communicate the formula guidelines to store employees. - Responsible for market research into the perception of customers towards the new business formula.- Selecting and managing several market research firms.

Alkmaar Area, Netherlands

Worked on a EU regulation project (1169/2011) that impacted the nutrition descriptions on all product packages. My role was to make a plan of approach to change all private label packages, manage and communicate all changes internally and to suppliers, an give requirements to the design studio to change all private label packages.

Amsterdam Area, Netherlands

As a Business Analyst I was responsible for the research and analyses of several retail and high traffic cases. ACTM is an independent and global management consulting firm specialized in the commercialization of airports and railway- & public transport stations and in retail.Specialized services include: Traffic development, Consumer & retail, Parking management, Advertising, Cargo logistics, Real estate, Performance management and Talent management.

Amsterdam Area, Netherlands

Graduation project: Recommendation on the commercial implementation of a metro station in New Delhi, India.ACTM is an independent and global management consulting firm specialized in the commercialization of airports and railway- & public transport stations and in retail.Specialized services include: Traffic development, Consumer & retail, Parking management, Advertising, Cargo logistics, Real estate, Performance management and Talent management.

Master Of Science (Msc), Marketing

The MSc programme in Marketing combines in-depth academic study with practical application, focusing particularly on strategic marketing..

Premaster, Marketing

Services Marketing, Academic Paper, Qualitative Research Methods.

Bachelor Of Applied Science (B.A.Sc.), Marketing, Small Business & Retail Management

Afstudeerrichting Business Studies Marketing Verdieping op kennis van de markt en marktontwikkelingen -e-business & onlinemarketing.

Business Administration And Management, General

Study abroad. Part of my bachelor of Applied Science (B.A.Sc.), Marketing, Small Business & Retail Management at Hogeschool INHOLLAND.