John Niewiecki, Mba Email & Phone Number

Edmond, OK, US

Massachusetts, United States

Hired to take dental office website from the 11th – 15th page of search results for critical keywords and phrases, to top of search engine results pages (SERPs) in all prominent search engines. Goal achieved in two months and maintained for over a decade with localized, engaging, authentic, and strategically worded content, as well as an effective.

United States

• Manage the complete nationwide end-to-end go-to-market sales and marketing strategy for Rangecast Technologies, a commercial SaaS (software as a service) and on-prem (on-premises) hardware solutions for B2C and B2B.
• Inherited SaaS product mix with a maximum revenue potential of $60/month/user. Via market and customer analysis, single-handedly increased revenue potential to as much as $293/month/user, through market and customer.
• Spearheaded commercial publishing efforts for all inbound marketing and lead nurturing, including conceiving, drafting, editing, and publishing an e-book to generate leads in a permission marketing environment.
• Conceived, designed, edited, and published collateral for print and online marketing for commercial software products and executed on cold email campaigns, consistently averaging a 72% open rate, 14.7% response rate.
• Drove a 300% increase in sales over 12 months in the first year

USA

• Over a decade of agency experience operating a sole proprietorship specializing in go-to-market strategies for small to medium-sized businesses with a focus on startups. With a keen understanding of modern marketing, I.
• An entire DS3 product line for a B2B CLEC
• Gigabit Internet Service for a B2C high-speed Internet service provider
• Software development for a SaaS product

Landlord, owner, operator.

Worcester, Massachusetts

Guest Lecturer, Social Media Marketing for class 3 MKT565/Digital Marketing Guest Lecturer, Programmatic Marketing for class 7 MKT565/Digital Marketing

Nationwide

Examining the latest trends in inbound marketing, viral marketing, and social media branding while tying these tactics to transitional marketing efforts. Freelance writing that will help all companies, from the smallest start-up to the largest corporation, to expand their customer and market penetration in the 21st Century.

Holliston, MA

National Marketing and Sales Director for the commercial B2B arm of the nation's oldest and largest scanner-only dealer in the country.

Westborough, MA

. Managed the complex global marketing and sales cycle as the liaison between the Test Rite China offices and domestic sales teams to ensure the achievement of product development, sales, and sourcing objectives. Strategically developed, led, and implemented multiple complex sourcing initiatives with key stakeholders resulting in product lines for Linens.

. Led the planning, management and execution of all commercial data and Internet product development, diversification, marketing, copywriting, and sales strategy. Created in-depth analysis of essential products exposing development and expansion opportunities in the highly competitive Northeast telephony marketplace. Led the successful introduction.

* Recruited to lead the planning, management and execution of all corporate promotional, marketing, product and campaign development, diversification, and product management strategy* Key strategist in Allied’s go-to-market approach. Recommended changes in marketing and sales strategy that turned non-revenue generating customer face time into profit.

. Address the highly competitive residential Internet market space through a sales and revenue-focused go-to-market strategy to increase market penetration and acquire customers from AOL, MSN, Verizon and other residential Internet market leaders. Analyzed and researched product and customer trends to refine as well as introduce new strategies focused on.

Fortune 500 Account Executive, New York, NYValue Added Reseller (VAR) Channel Manager, Northeast United States. Responsible for all value added resellers (VARs) in the Northeast and upwards of $15 M in revenue generation annually.. Consistently exceeded annual revenue and unit sales goals of APC power protection solutions and PowerChute Software.

Straight commission sales person promoted to floor manager.

Mba, Marketing/Marketing Management, General, 3.87

Masters in Business Administration

Communications, Communication And Media Studies

Studied Communications and Political Science

Political Science, Public Policy Analysis

WRIU DJ and Speech Communications Teaching Assistant

Certification, Sales Advantage

Certification, Alternative Dispute Resolution / Mediation

Bachelor'S Degree, Ba In Speech Communications & Ba In Pre-Law, 3.02

Two degrees earned in four years.