Market Development Executive
CurrentAs a Market Development Executive I maintain a portfolio of key real estate investors and hospitality partners (bars, restaurants, and luxury hotels) in the Dallas metroplex. I am primarily responsible for the planning and execution of trendsetting marketing campaigns that maximize ROI for partners and deliver market share growth for Sazerac brands such as Fireball, Buffalo Trace, Mango Shotta and many more. I also collaborate with internal teams and wholesalers to build and/or reinvent brands by utilizing consumer and category trends to educate clients, solve problems and maximize sales.