From June 2024- new role of Asda, Iceland & Aldi Business Unit Manager. One direct report (NAE) Previously responsibility for full trading relationship with Morrisons Supermarkets, Morrisons Daily convenience group & Asda. Combined National Lottery annual sales turnover of £578m p.a. On 1 February 2024, Allwyn became the operator of The National Lottery. In my role as Grocery NAM, I’m excited to support our ambition to offer more games, attract more players, inject more entertainment, create… Show more From June 2024- new role of Asda, Iceland & Aldi Business Unit Manager. One direct report (NAE) Previously responsibility for full trading relationship with Morrisons Supermarkets, Morrisons Daily convenience group & Asda. Combined National Lottery annual sales turnover of £578m p.a. On 1 February 2024, Allwyn became the operator of The National Lottery. In my role as Grocery NAM, I’m excited to support our ambition to offer more games, attract more players, inject more entertainment, create more winners, and raise more money for National Lottery-funded projects over the next decade Show less

Grocery Team NAM (Morrisons Business Unit & Waitrose)- Full responsibility for The National Lottery business within very high profile Grocery accounts. Added responsibility for managing our business with Motor Fuel Group - the largest independent forecourt operator in the UK with 850+ sites, as well as the management of the c1000 store Morrisons Daily Convenience chain. Management of large Trade Investment budget to drive retail execution including Media activity at Point of Purchase.

Day to day account management of the high profile contract with the national Post Office Ltd retail group, for Camelot UK Lotteries Ltd. This included managing the contract for the mid-tier prize payouts (up to £50,000) plus the full commercial sales relationship. Total annual group turnover of £450m, making it the third biggest UK account, with 5000+ outlets. A true cross-functional role involving a high number of internal stake-holders across legal, internal audit, marketing, finance and… Show more Day to day account management of the high profile contract with the national Post Office Ltd retail group, for Camelot UK Lotteries Ltd. This included managing the contract for the mid-tier prize payouts (up to £50,000) plus the full commercial sales relationship. Total annual group turnover of £450m, making it the third biggest UK account, with 5000+ outlets. A true cross-functional role involving a high number of internal stake-holders across legal, internal audit, marketing, finance and retail operations. Regular reviews to ensure all procedures meet strict compliance measures set by the UK Government Gambling Commission. Managed all communications with Post Office Ltd, both via Head Office functions & field based Sales team. Lead the agenda with the Camelot field sales force in relation to all Post Office specific commercial activities, including further distribution drive initiatives. Show less

National Account Manager role within the Specialist Pet care UK business, focussing on Global brands including Whiskas, Pedigree, Sheba, Cesar, Dreamies, plus James Wellbeloved. Managed the total business relationship with Bestway-Batley (inc Bestpets), a business critical, Top 10 customer & strategic partner for Mars Petcare UK, worth in excess of £14m NSV p.a. A complex role with numerous focus areas. Vast SKU range and a comprehensive promotional programme across many pet food categories… Show more National Account Manager role within the Specialist Pet care UK business, focussing on Global brands including Whiskas, Pedigree, Sheba, Cesar, Dreamies, plus James Wellbeloved. Managed the total business relationship with Bestway-Batley (inc Bestpets), a business critical, Top 10 customer & strategic partner for Mars Petcare UK, worth in excess of £14m NSV p.a. A complex role with numerous focus areas. Vast SKU range and a comprehensive promotional programme across many pet food categories. Responsible for achieving profitable sales & category growth, by creating & executing a customer plan that delivered both company & customer objectives & advanced category leadership.Developed strong customer relationships and influence at customer head office (to senior levels) & implemented solutions including sales revenue, trade revenue optimisation, customer profitability, category growth, category leadership, product range, new product launches and pricing, throughout the chain that delivered mutually beneficial results for the customer and company. Executed agreed solutions with the customer to include accurate, timely forecasting, detailed follow through and efficient trade revenue optimisation, to an agreed budget.• Beat my customer 2017 Operating plan by 3%, in my first year, with a significant profit improvement• Re-negotiated the customer JBP for 2018, to improve mutually sustainable business.• 2018- Delivered the first full year of net sales growth in 5 years, whilst improving gross margins by 2% & a reduction in overall trade investment• July- Launched full range of 170 SKU’s under James Wellbeloved natural pet food brand into Batley’s specialist depots, winning premium share of space from day one, with 2-year aim to add £5m NSV to Mars revenues with the customer• Via a tailored investment in their digital agenda, grew on-line sales by 31% YTD, ahead of Category Show less

Managed the total business relationship with several high-profile accounts, with primary focus on Bestway, plus responsibility for Booker Group, Costco UK, McColl’s Retail Group, Wilko’s & Booths. The diverse role involved accurate forecasting, planning of joint annual promotional programmes and budgeting for a wide range of biscuit & savoury products, with revenues worth £7.0m p.a.• Bestway: Re-negotiated terms & trade investment in 2016 to deliver a record growth in net profit. Drove… Show more Managed the total business relationship with several high-profile accounts, with primary focus on Bestway, plus responsibility for Booker Group, Costco UK, McColl’s Retail Group, Wilko’s & Booths. The diverse role involved accurate forecasting, planning of joint annual promotional programmes and budgeting for a wide range of biscuit & savoury products, with revenues worth £7.0m p.a.• Bestway: Re-negotiated terms & trade investment in 2016 to deliver a record growth in net profit. Drove their Symbol retail agenda & delivered 18% growth in FY 2016, double the category average.Q1 2017, won Burtons first ever incremental private label contract in Bestway, worth c£550k p.a.• Costco: Developed exclusive pack formats in 2016, driving revenue growth and record profit.• Wilko’s: Implemented an EDLP strategy & strategic promotions resulting in +5% in net revenues Show less

Responsible for delivering Mondelez UK profitable business across five large snacking food categories. • Achieved overall 2014 net sales growth of +7%, following +12% in 2013, out-performing total company-wide growth, via an improved focus on the customer agenda and member engagement.• Grew Mondelez Catering business within Landmark by a record 70% net sales value in 2014. • Managed the relationship with key members, including terms negotiations, to deliver operating… Show more Responsible for delivering Mondelez UK profitable business across five large snacking food categories. • Achieved overall 2014 net sales growth of +7%, following +12% in 2013, out-performing total company-wide growth, via an improved focus on the customer agenda and member engagement.• Grew Mondelez Catering business within Landmark by a record 70% net sales value in 2014. • Managed the relationship with key members, including terms negotiations, to deliver operating revenue/tonnage targets, pivotal to driving the total Landmark Group revenues of £27m per annum.• Managed the Food Categories agenda for the sector for the last two years.• Winner of Landmark’s Impulse Supplier of the Year 2013 Show less

Held total responsibility for Kraft Foods Revenue & Tonnage for large snacking categories, including confectionery, coffee & biscuits, within Costco UK, a challenging, price-driven account worth over £12m sales value per year and a core source of revenue for the wider channel.• Delivered double-digit growth during 2012, both in seasonal confectionery and hot beverages by taking a tailored approach to their business, which delivered a mutual commercial advantage.• Managed the forecast &… Show more Held total responsibility for Kraft Foods Revenue & Tonnage for large snacking categories, including confectionery, coffee & biscuits, within Costco UK, a challenging, price-driven account worth over £12m sales value per year and a core source of revenue for the wider channel.• Delivered double-digit growth during 2012, both in seasonal confectionery and hot beverages by taking a tailored approach to their business, which delivered a mutual commercial advantage.• Managed the forecast & promotional plan for exclusive catering hot beverage pack formats, giving the customer a real point of difference in their market sector.• Gained new listings for Mondelez’ leading chilled brand, resulting in incremental tonnage.• Held a ‘change champion’ role within the Sales Team during 2011-12, during transformation, where I represented the views of the impulse sales team to senior management in a two-way process. Show less

National Account Manager, Cadbury (Costco/Makro- Cash & Carry) March 2006- June 2011Total P&L responsibility for Costco & Makro UK. Responsible for sales, new listings, promotions, seasonal strategy, exclusive pack formats & customer investment budget management. • Managed a portfolio worth £16m turnover and investment budget of £1.6m per year.• 2010, Grew Costco business by a record +21%, to £10m+ gross sales, via the introduction of exclusive pack formats… Show more National Account Manager, Cadbury (Costco/Makro- Cash & Carry) March 2006- June 2011Total P&L responsibility for Costco & Makro UK. Responsible for sales, new listings, promotions, seasonal strategy, exclusive pack formats & customer investment budget management. • Managed a portfolio worth £16m turnover and investment budget of £1.6m per year.• 2010, Grew Costco business by a record +21%, to £10m+ gross sales, via the introduction of exclusive pack formats, requiring complex cross-functional projects.• 2009, strategic management of Costco UK, delivered a profit increase of +12% and record growth in Gross Sales Value (+13% YoY), by gaining an expanded range of listings nationally.• Beat 2009 portfolio sales target by a record £1.01m of net sales revenue by introducing a range of exclusive pack formats, to deliver the customer’s needs.Junior National Account Manager- Delivered Wholesale January 2005 – February 2006Head office responsibility for Confex & Sterling Wholesale Buying Groups, in addition to the management of a specialist discounter with exclusive pack formats. Combined portfolio worth £9m per annum. Wholesale Regional Account Manager, P&H/Key Lekkerland January 2003 – December 2004• 2004: Managed the leading two Key Lekkerland wholesale members, worth + £14m. Drove sales by motivating their own sales teams, with a particular focus on NPD, to achieve 7% growth.• 2003, responsible for driving sales through the biggest two P&H depots, turnover of over £30mBusiness Development Executive May 2000- December 2002Managed and drove volume sales through major wholesale / cash and carry accounts throughout the UK. Show less

Total responsibility for sales development of two leading national newspaper titles in the South West territory. Management of over 200 retail accounts and implementation of consumer promotions.

Managing the sales of regional newspaper titles, including supervision of a door to door canvassing team and management of over 100 retail accounts.