Niharika Seth Email & Phone Number

I began my career at IPAN in New Delhi, diving headfirst into the dynamic world of luxury and entertainment PR. Fresh out of college, I quickly found myself running press conferences, media interactions, roadshows, and events. This fast-paced environment honed my skills in creating communication objectives, writing press releases, and managing crises, all within a flat organizational structure that encouraged rapid learning and growth.A new chapter in Germany shifted my focus to product design, where I leveraged my English language and communication expertise alongside years of art and design experience. At my husband's company, I expanded my portfolio to include client servicing, particularly for high-end English-speaking clients. My time at Seth Group was invaluable, providing hands-on experience with fabrics, production management, and timeline management while working closely with factories across India, Turkey, and Bulgaria.The arrival of motherhood inspired the creation of *Coocoobara*—a brand dedicated to personalized luxury products for children. From conceptualizing the brand to designing the logo, packaging, and website, my partner and I built *Coocoobara* from the ground up, including running a pop-up shop and managing a web store. Although the brand thrived, we eventually exited due to the demands of motherhood.My entrepreneurial journey continued with *Gourmet Dinner*, where I curated high-end offerings for both corporate and private events until the COVID-19 pandemic halted operations. In response, I pivoted to launching a fabric mask business, initially using leftover materials and eventually designing and producing custom masks for private, retail, and corporate clients, complete with anti-viral effects. This venture concluded as restrictions lifted.Currently, I consult for Selectronic Services India, working with US-based clients, and serve as a key player at Criconet, where I manage social media, content, and partner relations, and guide a talented team of software developers and sales personnel.---