ARCUS NEWS is a start-up project based at Kingston University . Its an online publishing platform that allows businesses and academics to post news and updates with the aim to foster productive and sustainable networks.• Conducted Preliminary research from the ARCUS NEWS team using evidenced-based recommendations on the Go-to-Market (GtM) strategy and verified its potential using demonstrable evidence acquired through key interviews.• Using the secondary resource material provided to me, built an interview questionnaire, and conducted discussions with primary ARCUS NEWS stakeholders.

SpontaneoUs is a host platform that connects the dating community with activities and venues in London. The algorithm is designed to beat the monotony of making same or similar choices repeatedly.• Apart from conducting a market study of the competitors and constructing theSWOT for the app , I was also involved in the design of the app and the pitch deck for investors.

• Administered a website review alongside an expert SEO consultant and identified content gaps.• Developed long term marketing strategies to populate the sales funnel, by trial as well as through research. Support with blog content brainstorming, agenda setting and client pitches, which resulted in an increased traffic on the website.

Managed global trade operations, network expansion, and conference participation for my prominent family business specializing in the trading of non-ferrous metal scrap firm Baba Overseas (since 1996).• Strategically identified and capitalized with Nigerian Railway Corporation resulting in over 200% increase in revenue growth.• Represented the company at prestigious conferences like MRAI (Metal Recycling Association of India) and trade events across the globe BIR (Bureau of International Recycling), enhancing brand visibility and fostering new business collaborations.• Directed local operations in India, managing a dedicated team and overseeing the production process, quality control, and timely order fulfilment whilst simultaneously pursued a master’s degree in international business management with finance from Kingston University in London, showcasing exceptional time management and multitasking abilities.• Oversaw the sourcing and procurement of brass scrap and ingots from global suppliers, assessing product quality and suitability for the Indian market.

As needed, created unique ideas, product concepts, and assisted CAD drafting efforts for specific projects.Communicate using drawings, written instructions, and verbal instructions the mechanical assembly for a project. Develop all required documentation to instruct manufacturing how to install components and how a project should be assembled. Work with manufacturing to improve project documentation and to minimise assembly time.