Nicole Masters Email & Phone Number

Milwaukee, Wi, Us

Milwaukee, Wi, Us

Chicago, Illinois, United States

Chicago, Illinois, United States

Chicago, Illinois, United States

Chicago, Illinois, United States

- Content Marketing Calendar: Created and executed content marketing calendar, including scheduling marketing emails, promotions, social, and blog content.- Email Marketing: Created marketing copy and email marketing campaigns for each ALI Event, including Welcome Campaign, Re-Engagement Campaign, and more. Analyzed results weekly.- Website Design and Implementation: Managed the design and launch of ALI's new website in May 2020. Continued to monitor and made adjustments to website functionality via Google Analytics and HotJar focusing on a user-friendly experience.- Created and embedded contact forms, promotional pop-ups, web banners, and mailing list forms via Ontraport and MailChimp.- Social Media: Scheduled posts for major social media accounts (@aliconferences), including posts from Sponsors, and monitored accounts for trending topics, tags, or mentions. Analyzed engagement weekly.- Executed and facilitated Event Sponsor and Supporter outreach- Managed ALI Digital Marketing Intern- Promotions: Planned promotions based on available events. Created email campaigns and designed graphics for web, paid advertisement, email, and social display.- ALI Brand & Graphic Design: Created and shared graphics for social media, email banners, promos, etc. Created brand usage guide for Conference Producers for cohesive web and event design.- CRM Management: Managed new lead notifications from marketing and contact forms- SEO Management: Monitored Yoast SEO Keyphrases and adjusted webpages as needed for best search optimization.- Content Creation: Wrote blog content including, but not limited to, speaker interviews, event session sneak peeks, post-conference roundups, etc. Also, fielded offers for re-posting content on the ALI blog.- Google Ads & Social Media Ads: Set up and monitored all paid ads, adjusting for optimization.- Google Analytics: Trained in Basic and Advanced Google Analytics, Google Tag Manager, Google Ads, and Google Optimize.

Chicago, Il

Skokie, Il

- Prepared yearly marketing Communications plan for AB USA, starting with central plan as a base- Initiated communication campaigns to customers, internal commercial team and partners regardingAB- Executed Corporate marketing plan and adapt to local market- Created and distributed communications using CRM and mailchimp, Constant Contact or similartool- Helped prepare / manage yearly Communications and Marketing budget and suggest cost savings- Prepared and organized AB USA’s presence at exhibitions and trade events- Coordinated merchandise such as giveaways and brand promotions- Coordinated the transportation / shipping of demo conveyors- Managed third party suppliers (agency, printers, stands builders, etc.)- Contributed and coordinated local articles for the company newsletter- Organized all details relating to sales meetings, customer events, training and related promotionalopportunities and provide support to event leader- Prepared layout for printing of business cards, other stationary- Adjusted and localized (when needed) centrally produced publications (brochures, guides, flyers) andmanage inventory- Printed locally and circulated publications as required- Supported product launch / product introductions as necessary- Documented company events with photos and newsletter content- Arranged and coordinated the production / ordering / distribution of product sample packs- Assisted with onboarding new employees by sharing marketing resources and tools- Supported the management team and the general AB USA organization with any neededcommunication and coordination of / correspondence / event coordination / board andmanagement meetings / associated travel and other project as assigned

Chicago, Illinois

- Assisted in the planning and management of company events and industry trade shows- Assisted in researching and prospecting new business exhibitors and event venues for the company's largest conference of the year- Sole event coordinator of company presence at regional bookseller trade shows and conferences - Managed and executed the marketing, sales, and fulfillment of revenue-generating initiatives including, but not limited to: events, trade shows, print and digital marketing and advertising- Worked to ensure that all budgets for marketing avenues and trade shows were up-to-date and accurate- Prospected additional businesses for marketing and advertising opportunities to help fulfill sales- Works in partnership with the marketing and design department to execute and ensure brand standards within advertisements- Created and distributed sell sheets, advertisements, flyers, bookmarks, social media design, and other promotional materials via InDesign and Photoshop- Supervised and scheduled the company's social media accounts, including solely Twitter and Tumblr, while collaborating with others on Facebook, Instagram, and Pinterest accounts (Twitter: @ipgbooknews)- Assisted in the training of publisher clients on their social media accounts- Email marketing to advertise products to industry tastemakers and consumers- Coordinated with publisher clients for shared print and digital advertisements with major industry publications- Organized and tracked all marketing opportunities and partnerships via Excel spreadsheets and Google Sheets- Tracked and maintained discretionary budgets for marketing department- Prepared weekly marketing reports for the sales team and created presentations for sales calls by the sales team to key accounts

Chicago, Il

Chicago, Il

Dedicated Sales Intern, rotating amongst the sales department to work on various projects.

Orlando, Florida Area

My role was Merchandise. I worked register and stockroom in The Emporium, the second biggest store on Disney Parks property and the biggest store in the Magic Kingdom. I took Disney Traditions, Welcome to Operations, and Welcome to Merchandise classes at Disney University. We focused on teamwork, time management, marketing, guest services, and guest relations. We pride ourselves on having the best guest service in the Parks.• Marketing/Merchandise Internship• Took classes for The Disney Company’s standards of working, marketing, and guest service (Disney Traditions, Welcome to Merchantainment, Welcome to Operations)• Trained in brand management for The Walt Disney Company

Chicago, Illinois, United States

I created through photoshop interactive blog posts for Facebook, Tumblr, and Twitter. I maintained all three social media sites, including Instagram. I created interactive posts like #FindKristie and #KristieSays.

Normal, Il

Office assistant and writing tutor, specializing in MLA, AP, APA essay styles.

Normal, Il

I get the edited pages of the newspaper from the copy editors. I look over for any corrections they may have missed. I submit the pages as PDFs to the printer. I update the articles through WordPress on The Vidette website.

Bloomington/Normal, Illinois Area

I copyedit articles for next-morning printing, and I make adjustments of newspaper layout. I fact-check all the articles and make sure all the links are updated and photos are in and placed correctly within the layout. I write headlines and photo subs.

Normal, Il

Write articles for the College of Arts and Sciences newsletter titled CASNews, edit articles, publish articles through WordPress, send out the newsletter through a campus-wide listserv, research article topics, and interview professors and faculty members on accomplishments to be published in newsletter.

Bloomington/Normal, Illinois Area

Coach 3-7 year olds in sports ranging from floor hockey to volleyball.

Marquette, Michigan

Research Assistant to Professor Judy Puncochar.

Bachelor Of Arts (B.A.)

Bachelor Of Science (Bs)