With 20 years of experience at top global agencies like Ogilvy, Omnicom, and The Publicis Groupe, Iβve had the privilege of collaborating with industry giants such as Unilever, P&G, Sony, Disney, and Citibank. My expertise spans omnichannel 360-degree marketing strategies, delivering measurable results across digital, traditional media, e-commerce, PR, influencer outreach, and experiential marketing.Recent Achievements:π Spearheaded a new client service team, achieving a 429.41% business increase in nine months.πΈ Drove a 476.64% rise in company revenue and an 839.8% profit surge as CSO.π Delivered a 17% sales lift for a major CPG brand and a 356.26% rise in new users during challenging market conditions.In the Daily Hustle:π― Directed omnichannel planning initiatives across traditional media, digital, PR, shopper marketing, social media, and influencer outreach as head of the IAT.π Built strategies that consistently deliver strong ROI.π€ Known as the go-to person for all things client-related, thriving on forging meaningful human connections and delivering unparalleled client service.π‘ Fostered trust-driven client relationships, empowering creative teams to excel.π§ Navigated business challenges with confidence and clarity, from the C-suite to execution.β‘ Adapted swiftly to emerging technologies, keeping clients ahead of the curve.Proficiencies & Certifications:Proficient in Salesforce, HubSpot, Hootsuite, Adobe Creative Suite, Shopify, SEMrush, Google Ads, and more. Certified in Meta Ads, Google Digital Marketing, TikTok Marketing, Klaviyo, HubSpot, and more.Beyond Marketing and Advertising:π Passionate about marine conservation and sustainability, championing initiatives like Tide Together to promote ocean health and environmental education.π‘ Dedicated to matching nonprofits with brand dollars, fostering impactful partnerships that drive meaningful change.β¨ Purpose-driven and optimistic, bringing energy and creativity to every project and cause I support.
Listed skills include Advertising, Digital Marketing, Social Media Advertising, Interactive Marketing, and 44 others.