Nikita Samarin Email & Phone Number

Moscow, Moscow City, Russia

One of the largest retailer CE&Digital with a GMV of more than 5 billion USD per yearDeveloping and implementing the marketplace development strategy of the companyCreating a task for the product development “Personal account for sellers”. Updating the account every 2 weeksChanging and building logistics processes of the marketplaceAttracting new suppliers to the marketplace. Building a system for attracting merchants (PR companies, Webinars, Social Media)Creating and developing the marketplace business processesFulfilling sales and profitability plans for the marketplaceCreating and implementing the marketplace assortment policyDeveloping new product categories

Saint Petersburg Metropolitan Area

A retail chain of pet products with 100+ stores in three regions- Commercial division management- Category management (assortment, pricing)- Logistics- Promotion- Retail merchandising

Riga, Latvia

Consultant (temporary employment)consulting on issues of marketplaces, interacting with merchants, etc.

St Petersburg City, Russia

- Developing and implementing product line development strategies (concept, assortment, logistics, online and offline promotion, purchasing activities, B2B and B2C sales, website). The share in turnover/revenue has increased from 0 to 20% in three years.- Developing a commission model of work, marketplace. 50% share in the market place in the turnover of the Office.- Opening and developing new areas of the company’s activities.- Managing trade and purchase activities 100,000 + SKU.- Purchase of private label goods (SEA)- Creation and implementation of services (tire fittings, loans, bicycle assembly, etc.)- Implementation of development projects in IT, infrastructure, etc.- Changing the site interfaces, introducing developments (pickers, new forms of cataloging, etc.)- Formation of a supplier base (conclusion of new contracts, including direct ones with manufacturers)- Formation of a portfolio of goods under our own brands- Creation of a separate B2B division- Implementation of infrastructure and logistics projects for the storage of non-standard goods (large in size and requiring special handling), cars- Personnel management (30 people) and achieving targets in the short and long term- Raising the company to the top five in key retail sales groups in the Russian Federation- Online and offline marketing budget management and other expenses- Monitoring the implementation of quality policies

St Petersburg City, Russia

- Organizing wholesale sales of car parts of our own production in the Russian Federation and CIS countries (affiliated chain)- Negotiating with distributors (personal sales at the stage of signing a contract, working on key issues)- Developing a new range of goods, improving the quality of the current ones.- Negotiating with affiliated chain (personal sales at the stage of signing a contract, working on key issues)- Commercial service management (up to 25 people, including branches)- Developing and implementing a functional and a motivation system, KPI- Developing and implementing commercial and pricing policies- Creating and implementing development strategies- Business trips 1-3 times a monthProject implementation:- Increasing representation in the retail channel by introducing the institution of sales representatives by more than three times (assessed through DPI)- Implementing the end-to-end reporting system RTT-Distributor-Manufacturer- Gaining market share for a new assortment group from 0 to 25% in the Russian Federation and CIS countries in 1.5 years (today 20% of the company’s turnover).- Introducting a new commercial policy (increasing control over distribution channels throughout the entire sales chain, increasing the attractiveness of TH "PEKAR" products in the distributor's portfolio, increasing representation)- Reorganizing company branches (reducing costs by more than three times while increasing sales volumes)- Organizing sales of new products at the national level- Implementing a CRM system- Creating from scratch a company-distributor of car parts of various brands in the Samara region, including the organization of logistics, development of a product portfolio. Conducting negotiations with suppliers.

St Petersburg City, Russia

- Creating a unit from scratch- Developing assortment and pricing policy of the Holding (three distribution centers and production, 2,500 items). - Expansion of the range of companies (2 distribution companies) from 1500 to 2500 items), negotiations with suppliers. - Implementation and control of the implementation of selected policies, bringing the company’s goals to the final executors - Developing and implementing sales promotion campaigns (more than 20 campaigns) - Everyday control of work on assortment and pricing. Setting tasks for the purchasing department and sales department, assortment development, negotiations with suppliers, creating individual customer service systems, monitoring and ongoing pricing management

Степень Магистра, Marketing/Marketing Management, General

Ведение Переговоров С Дистрибьюторами