Marketing Manager, Member Campaign Operations
CurrentManage the development and growth of five Specialists. Establish solid relationships to proactively communicate and provide subject manner expertise on all aspects of campaigning and capabilities. Drive data needs and campaign strategy in collaboration with internal stakeholders for new products and outreach.Ensure omni-channel outreach is planned and executed on-time and in budget from concept development to final outreach, while adhering to compliance and regulatory healthcare… Show more Manage the development and growth of five Specialists. Establish solid relationships to proactively communicate and provide subject manner expertise on all aspects of campaigning and capabilities. Drive data needs and campaign strategy in collaboration with internal stakeholders for new products and outreach.Ensure omni-channel outreach is planned and executed on-time and in budget from concept development to final outreach, while adhering to compliance and regulatory healthcare requirements. This also includes established best practices including address checks, eligibility checks, confidential request filtering, TCPA adherence, preference filtering and predictive model filtering when applicable. Work closely with reporting and analytics on needs and key initiatives for campaign outcomes.Interpret reporting on campaigns and share recommendations with internal teams and stakeholders.Maintain Vendor and Records Information Management and other compliance standards. Show less