Salty is a digital community and newsletter for unapologetic women, trans and non binary people. We have seen steady, rapid growth - now averaging 3 million impressions per month and 52,000 newsletter subscribers. We were recently selected as a web artifact of historical importance to be kept in archive at the United States Library of Congress. Since joining the Salty team last spring, I’ve jumped headfirst into the platform's operations- recruiting and onboarding inspiring new team members, managing our radical editorial process, producing cover shoots and video content and managing the launch of the platform’s membership program which has maintained a conversion rate of three times industry standard.

Boiler Room is an independent music platform and cultural curator that connects club culture to the wider world, on-screen and IRL though parties, film and video. As US Managing Director, I drove brand and market strategy for the company’s second-largest market while managing operations and overseeing commercial and cultural partnerships, programming and event production. I led a small but mighty team through a growth spurt that doubled our staff, a 250% increase in Boiler Room's US online audience size, an expansion of Latin American programming and over 75 events that helped build community with Boiler Room's core audience while connecting with new artists, partners and emerging scenes.

As a Brand Partnership Manager, I led the company’s largest US partnership- a 360° 7 part event series that brought to life the brand’s 2016 master campaign through nationwide, curator-led events and campaign-inspired original content. I managed collaborations with curators including Virgil Abloh, Discwoman, Venus X and A-Trak and capped the event with Boiler Room’s first music festival which hosted 2k guests and over 35+ artists including Blood Orange and Kamasi Washington. We garnered press from outlets ranging from Billboard to Forbes and smashed our KPIs by double- reaching 135MM social impressions over the course of the series.

Co-founded organization that successfully repealed New York City’s 90-year-old Cabaret (Anti-Dancing) Law, mitigating a significant threat to the city’s small business and nightlife community

PAPER Communications is an entertainment ecosystem driving and creating pop culture that includes PAPER Magazine in print, papermag.com and creative agency PAPERWorks (formerly ExtraExtra). During 5+ years of progressive positions at PAPER, I advanced from wide-eyed intern to Senior Creative Strategist, leading a small strategy team in pitch development and execution of digital and experiential programs. Our team secured programs with industry-leading brands ranging from Google and Target to Reebok and Pernod Ricard. I produced digital and print content for brands including HP, British Airways, American Express, Levi’s and NARS among many others.

Conducted research including agricultural and livestock market analysis, food security and NGO activity in an effort to identify opportunities for expanded programming.

Supported foundation communications, led community outreach, produced events nationwide & worked closely with senior team to develop and pilot new youth mentoring initiatives.

Led adult ESL classes, designed and implemented ESL curriculum & trained classroom assistants and developed community outreach strategy to increase program participation.