Nikki Panico Email & Phone Number

State Of Wisconsin

Leveraging proven sales, influential communication skills and broad network of medical professionals and corporate leaders, leading the development and success of a statewide operation to fund research and programs for breast cancer. Responsible for strategic planning, funding, program delivery, board development, and day-to-day activities as well as securing corporate and media partnerships.• The driving leader behind successful fundraising and partnership efforts: Komen Wisconsin has invested $19.1M+ in local community breast health programs and education as well as $7.3M+ to the most promising breast cancer research programs• Develop, monitor and generate $2.2M budget annually – ownership of raising $2.2M every year through grassroots fundraising • Chosen by Board of Directors to lead merger of three Komen Affiliates in Wisconsin, creating a single statewide organization; oversee recruitment, development, and training, and hundreds of volunteers• Created the Komen Wisconsin Breast Cancer Assistance Fund, from serving individuals in 8 counties with a $200K budget to serving individuals living in 36 counties with a budget of $600K+• Grew organization from 25th ranking to 3rd in gross revenue (2012 to 2019) out of 83 Affiliates• Built partnerships with 56+ medical professionals/providers of breast cancer services around state• Led initiative to strengthen fundraising impact by aligning affiliate efforts into one significant event (Race for the Cure), delivering $1M in added revenue from the new campaign; also identified several additional fundraising strategies to increase organization’s revenue • Elected by peers to Affiliate Leadership Council (ALC) for a 2-year term to represent north-central region as one of fourteen; ALC serves as a liaison between the Affiliate Network and headquarters• ncreased peer-to-peer fundraising 12% in a year for signature fundraiser More Than Pink Walk

Delaware County, Pennsylvania

Managed the marketing, development and operational growth and success of high-impact, outcomes-based community programs centered on improving the lives and caring for people facing the challenges of aging. Administrator with oversight of four multipurpose senior centers, a Center for Lifelong Learning, and a 300-person volunteer program. • Drove a 25% increase in funds raised through special events, capital campaigns and grants; delivering the most successful individual giving campaign in the agency’s 35-year history • In four months, grew membership 31% through development and execution of the agencies first ever comprehensive communication and brand strategy campaign• Developed and directed all marketing, public relations, advertising and communications functions, which included development and implementation of marketing plans for business units, organizational branding, support for new business development, public relations, advertising and promotions, media relations including crisis communication, electronic, digital communication, special events, community outreach, internal communications and volunteer services• Researched, selected, secured $150,000, implemented and trained staff on a new management information system to track service utilization of customers • Recruited, hired, trained, and managed the performance and growth of 11 managers with an overall staff of 65

Co-directed development of a new multi-disciplinary, university-wide academic center - The Center for Aging and Transnational Research - to identify opportunities to impact and assist the state’s aging community, bringing together research, teaching, outreach and community service. Established the community/university partnerships that enhanced the Center’s ability to impact the community, driving strategic relationships with organizations like the Helen Bader Foundation, American Society of Aging, the University of Wisconsin – Extension, and others.• Directed all aspects of the day-to-day operations, including grants, projects, personnel, marketing, fund development, management of a 12-member Steering Committee, and $1.5M budget• Co-directed development of a new multi-disciplinary, university-wide academic center to identify opportunities to impact and assist the state’s aging community, bringing together research, teaching, outreach and community service• Established community and university partnerships, driving strategic relationships with organizations like the Helen Bader Foundation, American Society of Aging, the University of Wisconsin – Extension, and others.• Prepared and delivered presentations to numerous foundations, agencies and business groups to raise awareness, funds and to recruit volunteers

State Of Wisconsin

Led the sales functions for 44 assisted living facilities, responsible for the supervision and training of sales and marketing personnel, and a 15-member community sales representative team at each site. Improved brand recognition for the centers and an increase in residents by improving sales team training, and identifying valuable channel partners, while consistently advancing team sales goals for each location.• Responsible for setting goals and objectives for the Sales Managers within the region and monitoring progress• Assisted Sales Managers in the development of sales and marketing plans, forecasting, performance management, etc; measured and tracked results• Provided coaching, motivation, and performance management of a high-volume business development team• Improved brand recognition for the centers and an increase in residents by improving sales team training and identifying valuable channel partners, while consistently advancing team sales goals for each location

(For 8 States Including Nc, Sc, Fl, Pa Nj, De, Md, And Va)

• Identified operations and sales needs for new Assisted Living Facilities for a large regional territory, deploying sales and operational staff• Coordinated and implemented a comprehensive business development program for sales team in region. • Conducted dynamic presentations targeted to key decision makers while negotiating profitable contracts and agreements in conjunction with senior management• Created and delivered high-impact presentations; overseeing proposal development and negotiations to realize outstanding sales performance and business growth• Successfully oversaw development, marketing and sales start-up operations of 33 new residence locations

Master Of Science - Ms, Health/Health Care Administration/Management

Bachelor Of Science - Bs, Public Health Education And Promotion