Nikki Yoder Email & Phone Number

Columbus, Ohio, United States

Marysville, Ohio

Lead creative teams to facilitate creative and design projects through all stages (concept, production, approvals, release and invoicing) to ensure that the end project is produced in a timely, accurate and effective manner. Work with Studio and Marketing Service Areas of Expertise program leads on strategy alignment and approvals. Manage creative.

Columbus, Ohio Area

Columbus, Ohio Area

• Manage all aspects of a project from start to completion, while communicating with clients and internal partners on the requirements and status throughout the duration of a project.
• Obtain, confirm, and document specifications at the onset of a project.
• Work with account reps to help manage timelines, budgets, project execution, and client expectations.
• Collaborate with account reps and production to resolving issues that arise and develop timely strategic solutions.
• Participate in production meetings regarding project progression and provide process improvement opportunities.
• Develop relationships with clients to build trust and coordinating and managing 3rd party vendors as needed for project completion.

Dublin, Ohio

• Manage a team of 3-5 members including designers, web developers, and photographer to match talent to task and produce the best work possible for each project and request.
• Oversee all vendor partners comprised of printers, public relations agency, videography, research and writers, ensuring they produce the highest quality work on time and on budget.
• Assist leadership in establishing strategic marketing plans to achieve corporate objectives regarding revenue, profitability, market share, and obtaining additional business from existing clients and bring in new.
• Plan advertising and promotional communications projects, including print, electronic, special events and direct mail based on overall marketing strategies that have the greatest ROI.
• Develop marketing materials for use with clients and potential clients during trade shows and business pitches for the six service areas of the company.
• Act as the guardian of the brand to maintain consistency through all marketing materials.

• Manage daily account service operations: track project progression from concept through production. Have discussions with clients around tactic development to keep projects on time and on budget. Manage projects.
• Proof and edit various projects for accuracy, and company and brand guidelines.
• Understand the client’s industry and competitors.
• Work with senior account members to develop brand strategies and to improve the understanding of the campaign for global affiliates.
• Coordinate with various agencies to develop conference materials and booth design. Also, attended the industry congress to obtain knowledge about competitors and to provided client support and assistance.
• Helped launch a new Interactive Visual Aid (electronic sales aid) for the sales representatives.

Performed daily account service operations for the SRA McGraw-Hill account: tracking project progress, discussions with clients and vendors, created estimates, finalized billing, etc. Wrote and edited copy for sales marketing materials. Advanced the relationship with the client team which resulted in winning additional projects being granted to the agency..

Created and edited documents to be used in training programs and helped facilitate orientation. Helped coordinate employee events, the July 4th Celebration and Employee Appreciation Day. Developed professional presentations (i.e 2006 Training Budget), which were presented to Vice Presidents.