Nikki Bowser Smith Email & Phone Number

Columbus, Oh, Us

Columbus, Oh, Us

Columbus, Ohio Area

-Worked with strategy team to develop social media proposal and present to executive leadership team-Implemented social media strategy on Facebook and LinkedIn-Manage social media program, including developing dynamic and engaging content for Facebook and LinkedIn-Report monthly on KPIs including engagement and reach-Manage a variety of marketing and communications projects, including print and radio ads, external newsletter and news releases

Columbus, Ohio Area

Red, White & BOOM! is Columbus, Ohio's annual Independence Day celebration with over 400,000 attendees.

Columbus, Ohio Area

-Developed unique, localized content for small-medium sized businesses to be published on Facebook, Twitter, LinkedIn and Google+-Partnered with Social Media Specialist to develop comprehensive social media campaigns for clients-Managed clients'​ blogs and edited blog posts based on clients' requests-Worked collaboratively with the creative team to create visual social media content-Kept up with social media marketing industry updates

Columbus, Oh

-Build rapport with and retain a portfolio of approximately 80 SMB clients-Develop and execute digital marketing tactics to help clients drive marketing and sales growth-Assist clients in building and maintaining their websites using our proprietary technology-Manage client expectations around product/service deliverables, in addition to performance-Troubleshoot client performance issues by collaborating with Digital Marketing Analysts-Educate clients on digital marketing tactics and performance-Regularly communicate with clients via phone and email-Identify opportunities to increase revenue from client accounts-Engage in ongoing professional development and continuing education-Write unique, localized social media content-Edit web content for the content writer before it is published on clients' websites

Produced high quality stories about Penn State football. Conducted in-depth interviews and research.http://www.blackshoediaries.com/http://www.blackshoediaries.com/2013/9/5/4694996/drew-astorino-fourth-and-long-penn-state-footballhttp://www.blackshoediaries.com/2013/5/29/4372444/catching-up-with-drew-astorino-a-captains-perspective-of-2011

Lakewood, Oh

Managed and developed creative social media and pr for this dynamic non-profit organization.-Wrote unique web content, including blogs-Wrote press releases, media advisories, and email content-Created detailed social media plans and wrote engaging social media content

Athens, Ohio

Led Delta Gamma’s Public Relations team Managed Zeta Rho chapter’s Twitter account (@OhioUDeltaGamma)Co-managed Zeta Rho chapter’s blog (www.OhioUDeltaGammaGirls.tumblr.com)Promoted philanthropic events by designing promotional materials and creating social network publications

Athens, Ohio

Publicized homecoming events before and during scheduled events-Generated marketing materials about homecoming events for the Greek community as well as the entire Ohio University campus-Managed the Twitter and Facebook accounts for Homecoming Week (@ouGREEKhc12 and www.facebook.com/OhioUniversityHomecoming2012)

Researched beauty products with a focus on content aggregation and analysis. Research new beauty trends and industry news and composed articles based on my research.

Athens, Oh

Co-managed Scripps’ Twitter account (@scrippsjschool)Promoted the Journalism School to potential students

Journalism, Public Relations, Advertising, And Applied Communication, Senior

Activities and Societies: -Director of Public Relations of the Zeta Rho chapter of Delta Gamma -Account Associate, ImPRessions, OU's.

Education record