Associate Director, Content
Los Angeles, Ca
• Lead creative and strategy for social media campaigns • Manage designers, copywriters and community managers throughout creative campaigns• Work with traditional talent and social influencers to create custom content• Script short social content that serves the brand and talent• Photograph talent and produce short-form social video• Create detailed weekly and campaign reports showing the success of the campaign, insights, analytics and recommendations• Pitch and execute creative across paid and organic social platforms• Creative Account Manager July 2014 - January 2016, Creative Producer February 2016 - December 2017, Senior Creative Producer January 2018 - Feb 2019, Associate Director of Content February 2019 - February 2020--• Tech: AT&T projects – @SummerBreak 2 + 3, SnapperHero, AT&T College Football, AT&T Hello Lab, Taylor Swift Now (DIRECTV), iHeart Media event sponsorships, Dolby, MailChimp• Entertainment: HBO, Amazon Music, Amazon Prime Video, 101 Studios, 20th Century Fox• Misc: Mattel, Coca-Cola Company projects – Diet Coke VIP, MyCokeRewards, Coke Zero, Dave & Buster'sAwards: • Best Use of Video - The Webby Awards - Spies In Disguise (Disney/Fox) • Best Brand Campaign - 6th Annual Streamy Awards - Writing With Grace (AT&T)• Best Short Form Creativity - 5th Annual Streamy Awards - SnapperHero (AT&T)• Best Online Community - Shorty Awards - @SummerBreak 3 (AT&T)