I am a marketing and communications specialist with more than 20 years experience in the not-for-profit business environment, as well as freelance success in the retail, service and information industries. My key skills embrace both the strategic and operational, enabling me to offer 'on the ground' creative problem-solving coupled with a big-picture focus. I excell in what is essentially the translation of complex ideas into simple tactical solutions. Specialties: website management, e-comms, e-relationships, banner advertising, search engine optimisation, image optimisation for web and print, web analysis and consultation, copywriting, strategic planning, marketing, not-for-profit, third sector marketing, charities