Nikki (Madden) Van Winden

Nikki (Madden) Van Winden Email and Phone Number

Customer Experience Manager at Telstra Health @ Telstra Health
Nikki (Madden) Van Winden's Location
Sydney, New South Wales, Australia, Australia
Nikki (Madden) Van Winden's Contact Details

Nikki (Madden) Van Winden work email

Nikki (Madden) Van Winden personal email

n/a
About Nikki (Madden) Van Winden

An experienced senior marketing professional with a passion for digital marketing. I thrive in a fast paced, commercially driven environment which focuses on the customer experience. Whilst I think and act strategically, I enjoy rolling up my sleeves to ensure the operational outcome is achieved.Specialties: digital marketing, direct marketing, events, exhibition, conference, B2B, business to business, branding, communications, community building, social media, content creation, online marketing, customer engagement, customer experience, account based marketing

Nikki (Madden) Van Winden's Current Company Details
Telstra Health

Telstra Health

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Customer Experience Manager at Telstra Health
Nikki (Madden) Van Winden Work Experience Details
  • Telstra Health
    Customer Experience Manager
    Telstra Health Jun 2023 - Present
    Melbourne, Victoria, Au
    • Lead the strategy and development of customer experience initiatives across the organisation that positively impact customer satisfaction and loyalty and drive growth• Collaborate with teams across the business to gather customer feedback, identify areas for improvement and drive consistency in approaches to customer engagement • Establish an enterprise-wide customer experience measurement program using Net Promoter Score (NPS) and other metrics, report on outcomes and improvement plans • Develop and manage a customer reference program that showcases the value of the company's products and services to potential customers• Support the enterprise user group program by organising and facilitating events and webinars, and managing communication and engagement activities• Analyse customer data to identify trends and insights that can inform decision making and drive continuous improvement • Work collaboratively with the Enterprise GTM leadership team to create a Voice of the Customer program
  • Oracle
    Head Of Marketing & Communications Asia Pacific, Oracle Health
    Oracle Nov 2022 - May 2023
    Austin, Texas, Us
    Joined Oracle Health as part of the acquisition of Cerner Corporation.
  • Cerner Corporation
    Head Of Marketing & Communications Asia Pacific
    Cerner Corporation Jun 2017 - Nov 2022
    Kansas City, Missouri, Us
    • Lead the development and delivery of the marketing and communications strategy for Cerner Asia Pacific • Develop, implement, execute, monitor and track an integrated marketing and campaign plan across multiple channels, including events, digital, direct marketing, social, thought leadership, PR and media relations• Develop and implement successful field marketing strategies to support sales • Lead a high-performing cross functional team • Own and manage the annual marketing budget• Collaborate with sales teams to drive growth and build strong customer relationships
  • Torrens University Australia
    Marketing Director (Contract)
    Torrens University Australia Dec 2015 - Apr 2017
    Sydney, Nsw, Au
    • Develop, implement and execute a marketing and brand strategy for Torrens University Australia and Think Education, including managing and consolidating a portfolio of brands• Develop, implement, execute, monitor and track an integrated marketing and campaign plan across multiple channels, including ATL, digital, direct marketing, social, PR & media relations, events and web optimisation• Drive channel diversification strategies (international, schools, B2B) with a focus on lead generation • Support the product strategy and development process including market research, pricing and monitoring competitive environment• Lead a high-performing cross functional team • Own and manage a multi-million dollar marketing budget
  • Torrens University Australia
    Senior Marketing Manager (Contract)
    Torrens University Australia Jun 2015 - Dec 2015
    Sydney, Nsw, Au
    • Develop, implement, execute and measure the Health Faculty integrated marketing plan across all ATL, BTL and digital elements of the marketing communication mix • Manage the brand budget and forecasting
  • Ntt Data Business Solutions
    Regional Marketing & Communications Director - Apac
    Ntt Data Business Solutions Jul 2010 - Apr 2015
    Bielefeld, De
    NTT DATA Business Solutions (formerly Extend Technologies) designs, implements, supports, and hosts SAP centric business solutions for organisations of all sizes. • Direct responsibility and leadership of marketing and sales operations teams in Australia, Singapore and Malaysia • Managing and controlling annual Asia Pacific marketing strategic plan, budget and channel MDF (marketing development funds) for 4 countries (Australia, Singapore, Malaysia, Vietnam)• Development, implementation and evaluation of integrated marketing / communication strategies and demand generation activities including direct marketing, events, sponsorship, telemarketing, public relations, internal communications, advertising, content marketing and asset creation, digital marketing (website, blog,SEO, PPC, online advertising, social media, social selling)• Effectively managing sales operations including sales forecasting and pipeline reporting, software license sales quote to cash, customer license maintenance novations and audits, deal/opportunity management, sales and marketing reporting (locally and regionally), bid and tender management• Alliance management – partners, industry analysts and the broader NTT family• Brand management across all channels and development of brand awareness initiatives Key achievements:• Successful brand relaunch of Extend Technologies to NTT DATA Business Solutions in 2012• Effective integration of Innogence under the NTT DATA Business Solutions APAC brand in 2013• Implementation and growth of digital marketing strategy and tactics as a core sales and marketing channel to market
  • Prografica
    Social Media Strategist
    Prografica May 2010 - Jul 2011
    Auburn, Nsw, Au
  • Digifrog Marketing
    Marketing Specialist
    Digifrog Marketing Jul 2009 - Jul 2011
    Variety of consulting contracts specialising in:* Direct and digital marketing strategies* Event management* Website strategy including SEO, SEM, PPC, analytics, content and usability* Social media
  • Tec (The Executive Connection)
    General Manager Group Marketing
    Tec (The Executive Connection) Oct 2007 - Jun 2009
    St Leonards, Nsw, Au
    Develop, implement and evaluate the integrated marketing and communication strategies for TEC Australia and New Zealand and other BLD Group business units including direct marketing, events, sponsorship, PR, advertising, member communications, digital marketing and Web 2.0
  • Cliftons
    National Marketing Manager
    Cliftons Mar 2006 - Sep 2007
    Sydney, Nsw, Au
    Develop, manage and control annual Asia Pacific marketing strategic plan including online and offline direct marketing, advertising, public relations, brochures, newsletters, trade shows, exhibits, website management and event sponsorship
  • Iqpc
    Deputy Managing Director
    Iqpc 2002 - Sep 2005
    New York, Ny, Us
    Day-to-day, effective operational management of Australian office including divisional strategic planning; business development; budget forecasting and control and management reporting to international head office
  • Iqpc
    General Manager – Marketing And Operations
    Iqpc 1998 - 2002
    New York, Ny, Us
    Responsibility and budgetary control of 3 divisions - marketing, events management / customer service, database
  • Iqpc
    Marketing Director
    Iqpc Sep 1996 - 1998
    New York, Ny, Us
    Planned and implemented the set up of all marketing procedures and staffing for the Australian start up office (initial 6 months) to provide an effective and successful team to deliver the business requirements
  • Terrapinn
    Marketing Manager
    Terrapinn 1993 - 1996
    London, Gb
    Develop, implement and manage direct marketing campaigns to attract delegates, sponsors and exhibitors to corporate conferences and exhibitions
  • Venue Marketing Service Pty Ltd
    Sales Manager / Conference Consultant
    Venue Marketing Service Pty Ltd 1991 - 1993
    Au
    Direct marketing and selling of conference facilities to corporate market and end-to-end management of client events

Nikki (Madden) Van Winden Skills

Digital Marketing Direct Marketing Strategy Marketing Strategy Integrated Marketing Management Business Development B2b Marketing Seo B2b Marketing Business Strategy Online Marketing Email Marketing Strategic Planning Sap Business Intelligence Marketing Communications Start Ups Social Media Online Advertising Social Networking Leadership Event Management Campaign Management Public Relations New Business Development Strategic Communications Web Marketing Sales Advertising Demand Generation Lead Generation Sponsorship Business Process Marketing Management Account Management Strategic Partnerships Multi Channel Marketing Database Marketing Event Based Marketing Product Marketing E Commerce Consulting Marketing Automation Technology Software Sales Operations Channel Strategy Ppc

Frequently Asked Questions about Nikki (Madden) Van Winden

What company does Nikki (Madden) Van Winden work for?

Nikki (Madden) Van Winden works for Telstra Health

What is Nikki (Madden) Van Winden's role at the current company?

Nikki (Madden) Van Winden's current role is Customer Experience Manager at Telstra Health.

What is Nikki (Madden) Van Winden's email address?

Nikki (Madden) Van Winden's email address is ni****@****ner.com

What skills is Nikki (Madden) Van Winden known for?

Nikki (Madden) Van Winden has skills like Digital Marketing, Direct Marketing, Strategy, Marketing Strategy, Integrated Marketing, Management, Business Development, B2b, Marketing, Seo, B2b Marketing, Business Strategy.

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