Nik Koutsoukos Email & Phone Number

Boston, Ma, Us

Boston, Ma, Us

Ramat Gan, Tel Aviv, Il

Bridging the gap between IT and Physical Security

San Francisco, Us

Austin, Texas, Us

Obervability, Monitoring, Service Management and Security Enterprise Software

New York, Ny, Us

Hired to transform the brand and company identity from functional products to a category leading platform. Rebuilt company story and narrative from technology-focused to product, market and business focused. Managed a multimillion-dollar budget, proposing and gaining executive buy-in to grow investment in marketing. Led the marketing organization in product positioning, market and competitive analysis, pricing strategy, pipeline and revenue growth. Designed and implemented a consistent New Product Introduction process, improving speed and consistency from product launch through retirement. Developed and executed internal and external communications strategy to announce a Catchpoint acquisition. My Achievements Include§ Catapulted ARR attaining $15M growth in <3 years.§ Reached 100% volume growth in website traffic by rebranding website with new messaging and positioning, an increased focus on the brand and product solutions and a methodical SEO strategy. § Captured 100% increase in Share of Voice and social media followers through a consistent strategy to increase social media presence. Created an employee advocacy program which enables employees to share curated content on LinkedIn and Twitter.§ Achieved inclusion of the CatchPoint portfolio in major Gartner and Forrester market reports. Re-engaged analysts in CatchPoint products resulting in inclusion in major research.

San Francisco, California, Us

I was enlisted to lead product and solutions marketing for a large and diverse product portfolio spanning multiple global markets. Developed comprehensive and aligned product and market positioning. Created consistent internal sales enablement platform for 1500 sales professionals, aligning messaging to meet the unique needs and interests of specific regions. Enhanced product messaging and value proposition with technology partners, VARs and the strategy partners. Thought leader for external communications including communicating product story and narrative with analysts. My Achievements Include§ Accomplished Riverbed’s inclusion on 3 different Gartner Magic Quadrants for 5 consecutive years. § Headed market due diligence for 3 acquisitions to identify potential synergies. Integrated product messaging and developed internal and external communications following acquisition.

Billerica, Ma, Us

I joined this technology company to lead product management for testing, active and passive monitoring and big analytics solutions. Managed hardware platforms and software offerings product lifecycle including transition management, forecasting and EoL planning. Restructured and realigned product strategy, roadmap and messaging with company strategic objectives and resources. Formalized New Product Introduction process – from product concept to retirement. Developed internal market research plans through creation of focus groups and an end user advisory board.My Achievements Include§ Spearheaded design and launch of a next generation business analytics software platform.

Sunnyvale, Ca, Us

I was brought on board to head product strategy for Crossbeam’s (company name prior to acquisition by Blue Coat Systems) Virtualized Modular Security Platform. Developed product packaging, pricing and positioning for the application, software and hardware portfolio. Led full product life cycle spanning transition management, forecasting and EoL planning. Partnered with engineering to generate product requirements to build into the product roadmap. Optimized existing technology partnerships and sourced new partnerships to build optimal solutions. My Achievements Include§ Integral contributor in the business reaching $100M in annual revenue by propelling product line revenue. Positioned business for successful acquisition in 2012.

Marlborough, Ma, Us

After progressing through a series of roles in product management and R&D engineering at 3Com, I assumed oversight of global product marketing for SMB/Volume Business product lines. In charge of product line level revenue and forecasting, applying engineering acumen to introduce the industry’s broadest and most complete product and solutions portfolio. Managed 15 product and marketing managers in global product marketing launches and market messaging.

Masters, Strategic Marketing

Bachelor Of Electrical And Electronic Engineering (Bsee), Digital Communication Systems