Nikolay Efimov Email & Phone Number

Tel Aviv-Yafo, Tel Aviv, Israel

My role is to develop distribution in the territory, grow sales numbers , bring in new sales channels, enter vertical markets. I am responsible for training AV dealers, webinars, sales calls, new products rollout, helping distributors build dealers network, extensive travel throughout the territory. I also translate negotiations and booth tours at the trade shows in Europe , the USA and Russia.

Eastern Europe

My responsibility involved analyzing industry trends, competitor activities, and customer needs. This led to changing the distribution structure and entering the Commercial market. ,I generated leads and built a strong pipeline of clients, which resulted in significant growth of sales. I received an excellent recommendation letter.

Eastern Europe

My responsibility was to analyze industry trends, competitor activities, and customer needs to introduce the brand to the market, localize manufacturing, and find a distribution partner. I grew market share from scratch and became market leader in the product category. I made booth tours and negotiations at the trade Shows in the USA, Europe and Russia. I received an excellent recommendation letter.

Eastern Europe

I had a very interesting task to rearrange the distribution structure in the territory. I doubled sales numbers, brought in new sales channels, entered new markets. My responsibilities included training dealers, sales calls, new products rollout, helping distributors build dealers network, extensive travel throughout the territory. I translated technical and marketing materials, negotiations, and booth tours at the trade shows in the USA, Europe, and CIS. I received an excellent recommendation letter.

Eastern Europe

CT LIGHT – OFFICIAL DISTRIBUTOR OF LUTRON INC, WORLD LEADER IN MANUFACURING OF LIGHTING CONTROL EQUIPMENT Having started business from scratch, I led the company to the status of Lutron STAR Dealer, awarded by Lutron Best International Project Award. The company became one of Europe’s fastest growing Lighting Control companies. Responsibilities included building a sales and engineering team, training personnel, strategic planning, P&L, building dealers network, training dealers, presentations for architects and interior designers, participating in tenders, project management. I translated technical and marketing materials and contracts as well as negotiations and booth tours at Trade Shows in the USA, Europe, and Russia. I commissioned a number of significant jobs including 5 star hotels, banks and luxury automotive dealerships. I received an excellent recommendation letter.

Bs, Linguistics

Celta, Cambridge Assessment English

Education record