🇺🇦 Mykolay Lytvynenko

🇺🇦 Mykolay Lytvynenko Email and Phone Number

Executive Producer, Marketing Manager @ ESSE Production House
kyiv, kyiv city, ukraine
🇺🇦 Mykolay Lytvynenko's Location
Kyiv Metropolitan Area, Ukraine
🇺🇦 Mykolay Lytvynenko's Contact Details

🇺🇦 Mykolay Lytvynenko personal email

About 🇺🇦 Mykolay Lytvynenko

Hi! I'm Mykolay or just Kolya! I’m an experienced Executive Producer at one of the best video production studios in Ukraine. We produce high-class video and photo content for digital and TV. I used to work for a big international alcohol holding for 9 years in marketing and sales as an analyst, trade marketing specialist, brand manager, event manager, key account manager, and finally as a Head of Sales and Marketing of HoReCa channel, Duty Free, events, and the Israeli market. I have higher technical education (Software Engineering) and some work experience in IT.I have good communication skills and liaised with other departments, key accounts, partners, and business owners. My entrepreneurial mindset, strong analytical skills, and ability to make data-driven decisions help me to build systems and solve problems in the best way for business.I'm a team player, I’m able to delegate and manage talented people. I'm a kind and empathic person and receive positive recommendations from colleagues and managers.I'm able to work on multiple projects at one time, have a good sense of taste and attention to detail.I have good language skills: English (B2/C1), Ukrainian (Advanced), Russian (Native).Open to relocation on a global level.I'm open to new opportunities and collaborations. So let me know if you are looking for people in this fields:• IT (gamedev, VR/AR/XR, products and services (especially video/music), sextech, proptech, health & beauty startups)• filmmaking (commercials, future films)• investments (startups, upcycle & green tech, music/movies/games)• charity (researches, happiness, poverty, nature)• fashion (clothing brands, perfumes)• tattoo studios and services• growing (apples, orange, herbs, potato)

🇺🇦 Mykolay Lytvynenko's Current Company Details
ESSE Production House

Esse Production House

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Executive Producer, Marketing Manager
kyiv, kyiv city, ukraine
Website:
essehouse.com
Employees:
33
🇺🇦 Mykolay Lytvynenko Work Experience Details
  • Esse Production House
    Executive Producer
    Esse Production House Dec 2022 - Present
    Projects: McDonald's, Carlsberg, Silpo, Lvivske, Half&Half, Mr.Grill, Garage, Holsten, Rud• strategy and marketing• negotiations with the agencies and the clients• selecting the team for the project• tender management• risk management• pitching• quality control
  • Digital Religion
    Executive Producer
    Digital Religion Aug 2021 - Present
    Projects: Uklon, Lexus, Oschadbank, Prom.ua, SoftServe, Terrasoft• strategy and marketing• negotiations with the agencies and the clients• selecting the team for the project• tender management• risk management• pitching• quality control
  • Digital Religion
    Bidding Producer / Line Producer / Pm / 1Ad / Pa
    Digital Religion Jul 2020 - Aug 2021
    Projects: Toyota, Morshynska, Rexona, Visa, Lexus, Finish, Dobrobut, Rieltor.ua, Grace, Gonzo, Volia, Teteriv, OxiClean, Alaska Seafood, Favorit+• negotiations with the agencies and the clients• selecting and presenting the team for the project• tender management• project timing• project budget management• hiring partners and contractors• risk management• organization of all stages of pre-production (scouting, tech recce, callback, fitting)• management of Pre-PPM and Pre-Production meetings• motivation and maintenance of a productive team environment• communication with the client and team during the shooting• report writing
  • Shuffle Apartments
    Co-Founder
    Shuffle Apartments Aug 2019 - May 2020
    • short-term rental business management
  • Global Spirits
    Head Of Horeca / Events / Duty Free / Israeli Market
    Global Spirits Apr 2018 - Apr 2019
    • strategic planning• budgeting• forecasting• problem-solving• project management• management of trade team (20 supervisors, 40 trade agents, 2 key account managers)• building long-term relationships with high value accounts• organization of sponsorship events• close cooperation with all departments and teams• from 12.2018 responsibility for development of Israeli market (development of strategy, work with the distributor, marketing activities, negotiation with Eurovision'19)Proven results:• HoReCa: growth +16%, +214 000 liters (04.2017-03.2018 to 04.2018-03.2019). Medium plan execution: 109%. Over-fulfilment of the strategic plan by 139 000 liters.• VIP HoReCa: 100% profitable prolonged contracts, +12 new contracts.• Duty Free: growth +91%, +334 000 liters (04.2017-03.2018 to 04.2018-03.2019)• Events: Kyiv New Year fair, Kharkiv New Year fair, Winter country VDNG, Letopark, White Collar Boxing Nights, Iglesias concert, SKY concert, Mirzoyan concert, Pervak Fishing Champ, movie premieres, tastings.
  • Global Spirits
    Key Account Manager Horeca / Events / Duty Free
    Global Spirits Apr 2016 - Apr 2018
    • development of VIP HoReCa channel (Kyiv, Odesa, Mykolaiv, Kherson)• search for profitable projects, negotiation, and conclusion of contracts• development of brand materials for VIP HoReCa• sponsorship of events in VIP HoReCa• planning and budgetingFrom 04.2017 development of Duty Free direction• development of Duty Free channel• searching for new partners, maintain relations with existing partners• negotiations, the conclusion of contracts with Duty Free clients• control of special bottling, logistics, document management, payments, budgeting channel Duty Free • all Event Manager functionalityProven results:• VIP HoReCa: 100% profitable prolonged contracts, +10 new contracts.• Duty Free: growth +83% in liters (04.2017-03.2018 to 04.2016-03.2017)• Events: General sponsorship of Z-Games, Alfa Jazz Fest, Kyiv New Year fair, Kharkiv New Year fair, Winter country VDNG, Ice Hockey World Championship, Voda.Club Grand Opening, White Collar Boxing Nights, Pyrogovo Fest, Pervak Fishing Champ, Sorochinskaya fair, movie premieres, tastings.
  • Global Spirits
    Event Manager
    Global Spirits Aug 2015 - Apr 2016
    Ukraine
    • search and selection of activities suitable for the brand concept and the number of available resources• development of creative vision, concept, and scenario• development of layouts and brand materials• searching for and negotiating with partners, contractors• brand activations• budgeting• document workflow• PR and post-PR organization• efficiency analysisSignificant projects:• 3 Brand bars at festivals Ulichnaya Eda, City food festival, Moviekitchen, White Nights, New Year Nights• Special projects: world boxing nights with Oleksandr Usyk vs. Emmanuel Rodríguez, Denys Berinchyk, Malinovskiy; General partnership Bukovel Ski Resort, VDNG: Winter Country. Khortytsa IceBAR, Kyiv New Year fair• Sponsorship of movie premieres in Multiplex, Butterfly and Cinema City movie theaters
  • Self-Employed
    Freelance
    Self-Employed Nov 2013 - Aug 2015
    • consulting (Ukrainian alcohol and mineral water markets)
  • Econia Ukraine
    Brand Manager
    Econia Ukraine Jul 2013 - Nov 2013
    Ukraine
    • strategic planning• repositioning and relaunch of brands• planning and implementation of regional advertising campaigns• analytics and forecasting• development of promotional and POS-materials• analysis of competitor’s activities (price positioning, representativeness, special offers, innovations)• organization and support of events, promo, samplings• negotiations with distributors and holding presentations for sales offices• development of merchandising standards• operational activities within brands• communications with manufacture, suppliers, contractors, and agenciesSignificant projects:• market launch of a new brand — iodinated drinking water TM Jodo• sponsorship of Ukraine Independence Day in Cherkassy• sponsorship of Zolotonosha City Day
  • Global Spirits
    Junior Brand Manager Of Vodkas Morosha / Blagoff / Medovuha / Hetman
    Global Spirits Mar 2012 - Jul 2013
    Ukraine
    • contributing to the development of marketing strategy and positioning• searching for innovative ideas and projects• project administration within brand strategy• development of promotional and POS-materials• organization and support of events, promo, samplings• analytics and research• operating activities within brands• communication with manufacture, suppliers, contractors, and agenciesSignificant projects:• market launch of new SKU TM MOROSHA Premium, on Synevir lake water, 1L• market launch of new SKU TM Blagoff Double Espresso• social project “Mineral water for state institutions”• social project “Mineral water to every home”• ECO landing-party — volunteer clean-up of TM MOROSHA together with radio-holding TAVR MEDIA in Kyiv• ECO clean-up — TM MOROSHA together with radio station LuxFM in Kyiv, Lviv, Odesa, and Dnipro• series of tours to production, factory and mineral water springs for the sales department
  • Global Spirits
    Trade Marketing Specialist (Horeca Channel)
    Global Spirits Jul 2008 - Feb 2012
    • development of a trade-marketing strategy for HoReCa sales channel• development, implementation, and coordination of promotional pricing and merchandise offers, efficiency analysis• development of categorization, effective mechanics of brands launch, and supporting exclusive presence• budgeting, analysis of expenditure plan, control of budget use• analysis of HoReCa performance indicators and standards, sales forecast• buying, managing, and handing-out promotional materials and trade equipment• development and implementation of tools for working with clients and distributors• monitoring and analysis of promotional offers and service conditions of competitorsSignificant projects:• a corporate portal for clients• national promotional offer “SuperBonus” (4 000 points of sale)• national promotional offer “SuperGrowth” (6 000 points of sale)• national promotional offer “Absolute Partner” (11 000 points of sale)• national promotional offer “LCD HoReCa” (3 000 points of sale)• national promotional offer “Collect and Win” (4 000 points of sale)
  • Art-Master Llc
    It Specialist
    Art-Master Llc Feb 2008 - Jul 2008
    Ukraine
    • support the information and technical infrastructure of Zaporizhzhia oblast district courts• installation, adjustment, updating of software and hardware platforms, differentiation of access rights• diagnostics, testing, fault management in operation of software and hardware solutions• consulting customers on the software operation• SCS design and calculation
  • Transresurs Llc
    It Specialist
    Transresurs Llc Mar 2007 - Feb 2008
    Ukraine
    • LAN engineering and mounting• development and promotion of the company website• technical and technological support of workstations• training and consulting of users
  • Sintez Studio
    Sales Manager
    Sintez Studio Sep 2006 - Mar 2007
    • сonsulting and sales

🇺🇦 Mykolay Lytvynenko Skills

Trade Marketing Brand Management Marketing Mix Strategic Planning Positioning Pricing Project Management Product Launch

🇺🇦 Mykolay Lytvynenko Education Details

  • Skvot
    Project Management In Gamedev
  • Kyiv Academy Of Media Arts
    Kyiv Academy Of Media Arts
    Filmmaking
  • Zaporizhia State Engineering Academy
    Zaporizhia State Engineering Academy
    Software Engineering

Frequently Asked Questions about 🇺🇦 Mykolay Lytvynenko

What company does 🇺🇦 Mykolay Lytvynenko work for?

🇺🇦 Mykolay Lytvynenko works for Esse Production House

What is 🇺🇦 Mykolay Lytvynenko's role at the current company?

🇺🇦 Mykolay Lytvynenko's current role is Executive Producer, Marketing Manager.

What is 🇺🇦 Mykolay Lytvynenko's email address?

🇺🇦 Mykolay Lytvynenko's email address is ni****@****ail.com

What schools did 🇺🇦 Mykolay Lytvynenko attend?

🇺🇦 Mykolay Lytvynenko attended Skvot, Kyiv Academy Of Media Arts, Zaporizhia State Engineering Academy.

What are some of 🇺🇦 Mykolay Lytvynenko's interests?

🇺🇦 Mykolay Lytvynenko has interest in Marketing, Playing Musical Instruments, Stand Up, Coolhunting, Street Fashion, Travel.

What skills is 🇺🇦 Mykolay Lytvynenko known for?

🇺🇦 Mykolay Lytvynenko has skills like Trade Marketing, Brand Management, Marketing Mix, Strategic Planning, Positioning, Pricing, Project Management, Product Launch.

Who are 🇺🇦 Mykolay Lytvynenko's colleagues?

🇺🇦 Mykolay Lytvynenko's colleagues are Dmitriy Sidorov, Vadim Khudoliy, Gennadii Yakovlev, Dzhuliia Melnik, Kateryna Skrynska, Kirill Buniak, Катерина Лесик.

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