Senior Copywriter
Current• Collaborate with marketing, product, apparel, and New Product Development teams• Mentor junior copywriters• Contribute to branding and content strategies that boost brand awareness and engagement• Implement SEO best practices for SKUs across major e-commerce platforms• Use analytics to refine and optimise content approaches• Manage social media pages and oversee social media ORM (Online Reputation Management)• Oversee website content and influencer collaborations• Handle PR-related activities