Marketing Communications Manager
CurrentAnchorFree is the world’s largest Internet Freedom Platform with over 500 million users in 190 countries. AnchorFree owns top 5 app in online security and privacy market.* Identified threats and opportunities surrounding the company and communicated them with PR agency to generate the best content.* Created a regular publishing schedule and managed all published content and oversaw designs on all social media accounts.* Monitored, listened and responded to users/reviews in a “Social” way while cultivating leads and sales. * Implemented different marketing platforms for larger brand presence and better customer engagement.* Monitored trends in social media tools, applications, channels.* Collaborated with other departments (customer support, business development, engineering, etc) to manage reputation and coordinate actions.* Assessed and executed localization requests submitted by internal team and communicated with localization vendors.* Collaborated with relevant stakeholders to resolve questions or conflicts related to terminology, translation quality and send feedback as needed.* Ensured the translated content fully communicate company’s vision and product specifications in the local markets.* Researched, recruited and managed social influencers to work with on targeted platforms to scale program.* Monitored the five brands in different market/app store worldwide and reported any trademark violation.