Nilüfer Akten Email & Phone Number

• Promoted to the ResearchOps team, I played a key role in developing and implementing innovative solutions that transformed the UX research process, leading to significant improvements in the quality and impact of user.
• Developed a UX Incentive Calculator to streamline participant recruitment and incentivize engagement for research studies.
• Created an Incentive Guide for Hepsiburada’s UX research team, optimizing participant recruitment and enhancing efficiency in… Show more Promoted to the ResearchOps team, I played a key role in developing and.
• Created an Incentive Guide for Hepsiburada’s UX research team, optimizing participant recruitment and enhancing efficiency in various operational aspects.
• Improved Participant Recruitment processes to connect researchers with suitable participants aligned with research goals.
• Enhanced Data Collection processes to optimize efficiency in gathering and acquiring data for analysis purposes. Show less

• As an experienced UX researcher in the Gaming and Gamification industry,
• Shaped design decisions for Hepsiburada's "Oynadıkça Kazan" gamification project by leading 50+ RITE-based usability tests across diverse games.
• Collaborated with UX, product, and brand teams to craft research scenarios, flows, and prototypes, ensuring user needs were central to design.Additionally, conducted usability tests and in-depth interviews for the.

Cambridge, Massachusetts, United States

• SenpAI.GG is the all-in-one gaming assistant to elevate the performance of competitive gamers based on AI technologies.
• Led user experience research initiatives, using advanced techniques such as usability tests, in-depth interviews (both online and in-person), and surveys.
• Conducted dynamic market research, continuously analyzing the competitive landscape of Esports, AI, and Gaming industries, providing valuable insights for strategic decision-making.
• Developed… Show more SenpAI.GG is the all-in-one gaming assistant to elevate the performance of competitive gamers based on AI technologies.
• Developed user-centric UX strategies by incorporating user feedback and market intelligence, optimizing SenpAI.GG's performance and enhancing user satisfaction.
• Initiated and led the testing of groundbreaking features on SenpAI.GG, effectively identifying and addressing intricate UI and UX challenges, resulting in seamless and intuitive designs.

• Hired as a key contributor to create a captivating visual concept for SenpAI.gg, our AI-based product, setting the stage for a truly immersive user experience.
• Developed compelling design concepts to orchestrate highly effective advertising campaigns, designed to entice and attract new users from diverse global markets.
• Redesigned the social media presence of SenpAI.gg by envisioning enchanting design layouts, resulting in heightened brand awareness and fostering a vibrant… Show more Hired as a key contributor to create a captivating.
• Redesigned the social media presence of SenpAI.gg by envisioning enchanting design layouts, resulting in heightened brand awareness and fostering a vibrant online community. Show less

• As a visual designer, I provided comprehensive design support across various departments, including Communication, Marketing, and E-Commerce.
• Created visually compelling content for advertising, such as billboards and totems, while ensuring alignment with corporate identity guidelines.
• Designed captivating visuals for press materials, including magazines, newspapers, and business partnerships, to effectively communicate brand messaging.
• Designed campaign images for… Show more As a visual designer, I provided comprehensive design support across various departments, including Communication, Marketing, and E-Commerce.
• Designed campaign images for Decathlon stores across 13 cities, including Istanbul, Izmir, and Ankara, showcasing engaging visuals to captivate customers.
• Designed all social media advertisements, including event promotions, to enhance brand visibility and engage the target audience.

During my internship, I acquired diverse experiences encompassing photoshooting of local products and content creation for decathlon.com.tr. Additionally, I collaborated with blog writers and facilitated the translation of English content into Turkish for sharing on the Decathlon blog.

Graphic Design

Activities and Societies: Gaming & Esports Community

Marketing