I lead the management team of Good Business Labs, a global NGO focused on using research-backed innovation to prove the business case for investing in worker wellbeing. This includes setting organizational strategy, scaling our footprint, managing and transforming internal processes, mentoring our growing team, and building the internal capabilities necessary to advance our mission.

Oversaw large transformation engagements focused on rethinking established service and business models by evolving value propositions, reimagining digital experiences, and building internal consensus for radical change.

Noah was a financial services company that helps homeowners access their home equity and meet their financial goals.As head of product management and design, I oversaw the rebranding of the company from Patch Homes to Noah, and led the redesign and launch of the entire digital platform from the ground up. My team of PMs, designers, and developers worked expansively across the organization to deliver products that drive business growth and support highly complex investment operations.

Led teams of product designers and strategists to help large enterprises envision and realize next-generation product and service offerings.Focus Areas: Digital Product Design; Proof of Concept Definition; Trend analysis; Executive WorkshopsIndustries: Health Care Delivery

Led teams of designers and strategists to transform products, services and organizations. Developed client relationships and pursued new business engagements.Provided thought leadership to global design practice regarding corporate strategy and business considerations that underpin design choices.

Frame client problems, identify customer needs, and lead product and service design engagements.

Designed operating models and aligned internal operations to business objectives.

Helped NGO develop the optimal business model for its low-cost contraceptive business by considering competitive threats, consumer brand perceptions, and changes to Indian tax code.Visualized market value chain, interviewed customers and experts, and modeled financial impact.

Managed end-to-end strategy and design efforts to deliver evocative communications and immersive brand experiences to a wide range of clients. Led primary research with consumers, distillation of insights, development of strategic briefs, and worked with creative teams to develop strategically sound creative concepts.

Helped advocacy groups, government agencies, and not-for-profit organizations develop strategies to increase access to public health resources, educational opportunity, and safety-net programs.Led market research for 10 social marketing campaigns to develop messaging and consumer engagement strategies and use them to design compelling and useful experiences.Issues: High School Dropout Prevention, Hispanic Scholarship Fund, GED Achievement, Lead Poisoning Prevention, Food Safety, Arthritis Pain Management, Adoption, Community Engagement

Planned and executed launch of 4 national multi-media social marketing campaigns on behalf of national non-profits and federal agencies. Liaised with clients, advertising agencies, issue experts, and media partners.Issues served: Adult Literacy, Diabetes Management, Global Warming, Teen Suicide Prevention, Underage Drinking Prevention

As Project Manager, I managed day-to-day client advertising needs including briefing creative staff, coordinating revisions, proofreading, performing competitive analysis, and facilitating the production of advertisements and communications pieces for print, TV, and digital media. In addition, I was involved in the Agency's search for new business opportunities, which included researching various industries, developing consumer insights, and writing presentations.Clients: Columbia Business School, Garaminals (children's clothing brand), VantageScore Solutions LLC (Credit Scoring Model), L.L.Bean.

Led a staff of over 40 editors, writers, photographers, and business staff to produce a weekly newspaper serving the Williams College community. Wrote news, features, and editorial pieces, edited articles, and oversaw page layout. Worked closely with my staff to ensure the development of stories and led staff meetings to discuss the week's content, assign stories, and draft editorials. Responsible for overseeing production and financial staff, monitoring budgets, ad revenue, circulation, and website update and design.

Assisted in the production of Making Schools Work, a PBS documentary on American education reform. Edited scripts and articles, created and manipulated graphics, verified data.

Staff reporter for local newspaper covering 6 towns in Northern New Jersey. Reported on local events, wrote and edited articles, laid out pages for publication.