• YourHaven is a mixed-reality platform building the future of immersive mental well-being.• Part of early product team, joining at pre seed stage.• Supported product management from concept to launch, establishing content roadmaps and aligning tech development with strategic goals.• Managed a cross-functional team, enhancing collaboration among strategists, developers, and designers to boost product quality and staff wellbeing.• Led community marketing initiatives, developed B2C growth strategies, and crafted ambassador and referral programs.• Improved stakeholder relations through proactive engagement, securing partnerships and expanding reach with notable institutions.• Directed customer success efforts, conducted extensive market research, and gathered valuable user feedback.• Played a key role in VC and angel fundraising, represented the company at external events, and managed CRM databases.• Oversaw communications, managed the company website, implemented social media strategies, and crafted content across digital platforms.

• Keeping up with and analysing levels of engagement and insights• Manage end-to-end execution of pitches by working effectively with the strategy team.• Work closely with the marketing team to ensure we are producing relevant content and engaging target customers• Drive business growth• Create creative, messaging and optimisation tactics for both prospecting and remarketing campaigns.• Execute targeted campaigns and build content across digital channels, including web, email, social, search, webinars and more.

• Responsible for creating the positioning of the product and developing communications that will be used on target market.• Fine-tune strategy, tactics, and business goals to push the company forward.• Create a pricing structure for the product based on value, market need, production cost, sales cost, and stock management.