Nina Gibson

Nina Gibson Email and Phone Number

Vice President of Marketing and Development @ Easter Seals Superior CA
Sacramento, CA, US
Nina Gibson's Location
Greater Sacramento, United States
Nina Gibson's Contact Details

Nina Gibson personal email

n/a

Nina Gibson phone numbers

About Nina Gibson

Energetic, incredibly creative marketing strategist with over 19 years media sales experience. Client focused; revenue driven, and extremely resourceful, I have developed, nurtured and managed multimedia departments, radio station concerts, events and fundraising efforts.

Nina Gibson's Current Company Details
Easter Seals Superior CA

Easter Seals Superior Ca

View
Vice President of Marketing and Development
Sacramento, CA, US
Website:
essuperior.org
Employees:
39
Nina Gibson Work Experience Details
  • Easter Seals Superior Ca
    Vice President Of Marketing And Development
    Easter Seals Superior Ca
    Sacramento, Ca, Us
  • Easter Seals Superior Ca
    Vice President Of Marketing & Development
    Easter Seals Superior Ca Mar 2019 - Present
    Sacramento, California
  • Rewards Network
    Account Executive
    Rewards Network Aug 2018 - Mar 2019
  • Emtrain
    Key Account Manager
    Emtrain Jan 2018 - Jul 2018
    Sacramento, California Area
  • Yp, The Real Yellow Pages®
    Senior Performance Manager
    Yp, The Real Yellow Pages® Jan 2017 - Jan 2018
    Manage advertising campaign performance, client retention and new business growth for Nevada and Northern California. Coordinate with sales to lead, implement and report progress of sales strategies and digital marketing tactics for clients. Directly responsible for ensuring expectations with clients are met. Present research, market trends and advertising data to clients to ensure a high level of customer service. Provide leadership and training to sales force on digital and social trends.
  • Smart Reach Digital | Powered By Entercom
    Digital Sales Manager
    Smart Reach Digital | Powered By Entercom Dec 2015 - Nov 2016
    Sacramento
    Managed, mentored and developed a team of Multi-Media Sales Executives and Digital Sales Specialists. Responsible for local digital revenue generated from sales for six station radio cluster. Revenue streams from digital include monetization of radio station websites, display ads, SEM/SEO, mobile, video and social media. Analyzed performance metrics of all digital marketing programs to identify the best opportunities for optimization. Responsible for planning annual expense and revenue budgets.
  • Entercom Sacramento
    Event Coordinator
    Entercom Sacramento Oct 2015 - Dec 2015
    Staff event scheduling, managing large events and artists merchandise, marketing materials, executing custom client sponsorship and activation while maintaining strong relationships with On-Air Talent, Promotions and Programming. Assisted in management of Event P&Ls, budgets, sponsorship agreements and venue contracts.
  • Cbs Radio
    Integrated Marketing Specialist
    Cbs Radio Apr 2014 - Oct 2015
    Sacramento, California
    Responsibilities included engaging, training and assisting Sales Team in selling sponsorships to new clients as well as grow current sponsor revenue share, developing and maintaining strong business relationships with clients and agencies, executing custom concepts and sponsorships at station events, and fostering relationships with On-Air Talent, Promotions and Programming. Assist in the management of Event P&L, budgets, sponsorship agreements, and venue contracts, and develop customized presentations of the highest quality for new and existing revenue opportunities. Execute annual Radiothon program and act as Radiothon liaison for UC Davis Children’s Hospital and Children’s Miracle Network.
  • Cbs Radio
    Account Executive
    Cbs Radio Sep 2013 - Apr 2014
    Sacramento, California
  • Entravision Communications
    Integrated Marketing Solutions Manager
    Entravision Communications Oct 2008 - Sep 2013
    Sacramento
    Manage and operate Digital Sales Department for four-station radio cluster.Developed Digital Department for Entravision Sacramento.Duties include: revenue forecasting and management, execution of all digital programs, traffic station streaming assets, attend weekly client calls to upsell digital channels, train sales staff on digital products, compose statistical analysis reports, oversee all station social media efforts, facilitate mobile campaigns, develop client relationships and manage multiple sales accounts, and act as Radiothon liaison for UC Davis Children’s Hospital and Children’s Miracle Network.
  • Clear Channel
    Account Executive
    Clear Channel 2007 - 2008
    Sacramento
    Developed and prospected new local direct and agency business through the process of performing a client-needs analysis and building creative advertising and promotional campaigns to deliver results.Duties included preparing and presenting written and oral presentations, writing radio copy, traffic, production and sales orders, analyzing trends and market reports, cold calling, and generating spot and non-spot revenue.
  • Royce International Broadcasting-Kwod 106.5
    Promotions Director
    Royce International Broadcasting-Kwod 106.5 1999 - 2003
    Sacramento
    Worked closely with the Program Director and sales staff to create a strong public image and awareness of the radio station by designing, organizing, and implementing events such as concerts, appearances, remotes, on-air and off-air giveaways, and marketing campaigns.Duties included managing and delegating promotions staff, writing promotional copy, proposal writing, utilizing creative outlets and cross-tying clientele to achieve effective marketing campaigns, and developing means to increase TSL and overall listenership.Additional experience includes office management, on-air talent, traditional spot trafficking, assisted in programming and music direction.

Nina Gibson Skills

Radio Advertising Social Media Digital Media Broadcast Radio Advertising Public Relations Advertising Sales New Media Event Management Radio Broadcasting Radio Promotions Media Buying Media Planning Broadcast Television Television Broadcasting Marketing Agency Relationship Management Social Media Marketing Online Advertising Radio Producing Radio Host Radio Programming Radio Production Marketing Strategy Facebook Media And Entertainment Digital Marketing Integrated Marketing Event Planning Sponsorship Email Marketing

Frequently Asked Questions about Nina Gibson

What company does Nina Gibson work for?

Nina Gibson works for Easter Seals Superior Ca

What is Nina Gibson's role at the current company?

Nina Gibson's current role is Vice President of Marketing and Development.

What is Nina Gibson's email address?

Nina Gibson's email address is ng****@****com.com

What is Nina Gibson's direct phone number?

Nina Gibson's direct phone number is +191640*****

What are some of Nina Gibson's interests?

Nina Gibson has interest in Animal Welfare, Children, Arts And Culture.

What skills is Nina Gibson known for?

Nina Gibson has skills like Radio, Advertising, Social Media, Digital Media, Broadcast, Radio Advertising, Public Relations, Advertising Sales, New Media, Event Management, Radio Broadcasting, Radio Promotions.

Who are Nina Gibson's colleagues?

Nina Gibson's colleagues are Megan Bennett, Erin Ellsworth, Erin Bartucco, Kristen Morris, Kathie Wright, Shari Daikoku, Marlene Underwood.

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