* Managing advertising budgets ~ millions ILS, for market leaders* Recruiting new clients for advertising directly on Reshet 13* Direct management of 3 client case managers, meeting coordinator and back office manager* Managing current work and creating campaigns for costumers- in all media platforms, including television and digital

● Managing a team of sales representatives, senior representatives and English team trainers, overall 50 direct reports.● Establishing and facilitating annual goal-based work plans while leading the teams to meet aggressive goals using ongoing work processes.● Leading and initiating work routines and management processes.● Managing the training process for managers and sales representatives.● Multiple interfaces collaboration within the organization.● Reporting to CEO.● Profit and loss management unit.

• Establishment ,management and training of a sales center with over 20 representatives.• Leading the team and full responsibility for the meeting their indivitual and team goals.• Initiate, characterize and implament Telephone Language Learning Initiative for the Israeli Market and International Markets (LiteTalk)• Responsible for proper onboarding of new representatives including sales training.

• Managing a team of over 12 representatives.• Leading the team to meet their goals.• Build annual work plans and ongoing work processes.• Improve and raise staff morale using various methods such as competitions, motivational talks and beedback process.