• Managed a global team of 50+ employees, fostering a positive and productive work environment.• Implemented new strategies, resulting in significant increase in revenue.• Negotiated partnerships with key industry players, expanding the company's reach.• Streamlined operations, reducing costs and improving overall efficiency.• Developed and executed successful marketing campaigns.• Maintained a strong client relationship and achieved high customer satisfaction ratings.• Stayed up-to-date with industry trends and innovations, continuously improving the company's offerings.• Encouraged a culture of continuous learning and professional development among employees.

• Developed a brand strategy for more than 14 global brands.• Lead the teams to develop strong online/offline marketing campaigns, using the latest trends to engage customer experience with consistent branding across all different domains. • Launched the Kyiv studio office beginning with 5 people; helped it grow to over 70 team members in less than 2 years. The studio team includes designers, content writers, compliance officers, video, RTM, and more. • Worked closely with the team leader and delivery manager in order to follow up, review and monitor the delivery process. • Supported different stakeholders and departments within the company: Marketing, Affiliates, Marketing Automation, and Product. • Lead, directed, coached, mentored, and motivated a diversified team by building an environment for the creative team to work in and oversaw their ideas and projects.

• Improved and built brand strategy and drove brand management into branding implementation and visual identity-centered initiatives as needed.• Drove creative strategy and solutions to support the company’s efforts across all channels.• Lead the team to optimize content, marketing, and distribution strategy.

As the VP creative, I lead the brand establishment from the name choosing, logo, strategy, branding, marketing, and worked with the different sponsorships. • Educated and inspired the organization to implement our authentic brand tone of voice.• Reviewed and provided creative feedback to the creative team regarding their work and in relative to the company's strategic goals, concepts, and throughout execution.• Ensured that our creative products were delivered on high standards, remained cutting-edge, and always ahead of our competition (i.e., best in class) at all times.• Worked with other leaders and teams to ensure creative and messaging needs are met while adhering to the guidelines for strategy, brand messaging, whilst integrating communication channels between the teams.• Demonstrated leadership qualities as evident by the ability to motivate the team, facilitate great thinking, and maintain high morale.• Set clear expectations, monitored, evaluated, rewarded, and developed performance based on talent and people strategy, during recognition of people's accomplishments and best efforts.• Worked closely with third-party agencies on developing a new trading system and application.

Responsibilities included solving briefs and business problems for McCann’s clients - which included Nike, Lipton, Honda, Dove, Ikea, Heineken, Samsung, IADA, and Kimberly Clark - designing presentations and campaign assets, directing interactive experiences and video productions, and collaborating with art directors, designers, programmers, copywriters, and strategists.