Niraj Kumar Email & Phone Number

As a dynamic and results-driven digital marketing professional with over 6 years of experience, I specialize in crafting and executing high-impact digital strategies that enhance brand visibility, drive customer engagement, and deliver measurable business growth. My expertise spans managing digital assets, performance marketing, and marketing automation, with a proven track record of optimizing websites, mobile apps, and digital campaigns for maximum ROI.At Satin Housing Finance, I lead all digital marketing activities, from SEO, SMO, and SMM to paid advertising, optimizing cost per lead and conversion rates using data analytics and A/B testing. I’m passionate about performance marketing and have consistently driven down costs while boosting efficiency. In my previous role at Ummeed Housing Finance, I spearheaded a major digital asset revamp, increasing website traffic by 25% and reducing the cost per lead by 20%. I also developed and executed social media strategies that significantly increased brand visibility and recall.A key career highlight has been leading the development of a comprehensive app that streamlined business processes, contributing to a 22% increase in overall business and enhancing customer engagement through real-time data analytics and improved UX.With extensive experience in managing marketing automation tools like Clevertap, MoEngage, and Netcore, I am focused on continuously improving marketing performance and experimenting with the latest industry innovations. My goal is to lead digital marketing efforts that not only boost profitability but also position brands as leaders in their markets.I am excited to take on new challenges where I can leverage my expertise in digital marketing, performance optimization, and strategic leadership to drive transformative results.

Listed skills include Leadership, Online Advertising, Management, Microsoft Word, and 10 others.