Niranjan Matam Email & Phone Number

London, England, GB

London, England, United Kingdom

Singapore/Bangalore

• Setup and handled Marketing funnels across Meta, Google and Linkedin in multiple business verticals.
• Marketing Funnels and Performance Management: o Successfully set up and managed marketing funnels across Meta, Google, and LinkedIn, spanning multiple business verticals.o Built and managed a high-performing team.
• Budget Management and Target Achievement:o Effectively managed monthly budgets of INR 25L+ (Indian Rupees), consistently delivering exceptional results and exceeding targets.o Achieved a 30% increase in Return on.

Bengaluru, Karnataka, India

• Strategized for Content Creator Onboarding and Designed the process for acquiring and onboarding creators.
• Reengineered Product Marketing approach through email marketing, push notifications and in-app campaigns for user engagement and retention.
• Performed Product Marketing, which increased Click rates by 200%.

Bangalore Urban, Karnataka, India

• Awarded Employee of the Month - December 2022.
• Moved to the Executive team in July 2021.
• Managed a cross-functional marketing team.
• Implemented strategy to build and Manage a community of 500+ Teens who became the early adopters of the Uable App. The community is currently 1,500+ Teens strong.
• Reengineered the growth funnel to optimize for better quality of users and drive CAC by 96% from INR 412 to INR 16.
• Implemented measure to drive 100%+ growth MoM consistently with reducing CAC.

Bengaluru, Karnataka, India

• Promoted within 3 months.
• Designed a Retention Flow, Increased Retention Rate from 30% to 50%.
• Reengineered the Sales Funnel across user touch points thereby increasing conversions by 20%.
• Developed process and strategized to onboard mentors on probono basis through Linkedin and networking.
• Generated a lead base for Mentors and helped acquire the initial set of 30 Mentors.

Bengaluru, Karnataka, India

• Highest revenue generated in a week - inr 1,12,880 with the conversion rate of 19%
• Performed the best in the sales team by generating highest revenue for September 2020
• Analyzed and reengineered the sales funnel across user touch points thereby increasing conversions by 20%.
• Advised and worked towards bettering sales pitch and objection handling.

Dubai / Bangalore

• First hire of Gilda 360, worked from converting an idea into an scale MVP.
• Implemented measures to onboard 10+ Partnerships established with the likes of Zoho, Scaledrive, PipeDrive, Google for Startups etc, and 50+ Mentors Onboarded.
• Demonstrated expertise in stakeholder management and expanded the existing client base by 40%.
• Developed and executed a comprehensive digital marketing strategy that resulted in a 40% increase in leads through Linkedin Ads.
• Implemented data-driven content optimization techniques, leading to a 25% improvement in click-through rates and a 20% increase in time spent on content.
• Provided valuable insights and feedback to the Product and CRM teams, contributing to a 10% improvement in the overall user experience of the community platform.

Msc Management With Marketing, Business, Management, Marketing, And Related Support Services

Learning and collaborating with a diverse set of students, gaining perspectives and prepping to be a better leader.

Bachelor Of Engineering - Be, Information Technology