‘Nothing satisfies me more than meeting new people, developing new relationships, solving problems, and contributing to the overall growth of a business.’Some people play lots of sports during school and college, some indulge in co-curriculars, but he was busy sewing the foundation of ABAJ Electronics. The key management person and the backbone behind the idea to launch the company and make niche in the market for television sets. With a vision, even before his graduation, he established the company with a view to enter into the market already with lot of competition but with enough space for the new entrant.With his vision, he prepared a small report jotting down his ideas and presented to the close friends and cousins. His cousins had been in the real estate sector and their families had been looking for the suitable industry for diversification. The families were convinced and they joined hands for their onward journey. With the aim to serve the society, presently he is the MD of the company and handles Marketing and Sourcing of the company along with looking the overall functions and deciding on the policy matters of the company. Nirav’s primary goal has always been ethically adding value to customer’s life and not only earn money.