Nirma Kumarasiri Email & Phone Number

Colombo, Wp, Lk

Sri Lanka

Over a period of 3 years, I've developed The Social Agency into a full-suite digital marketing agency with 15+ clients locally & internationally (UK, Australia, Qatar, etc) with the support of an amazing team of strategists, managers & creatives. Our clients range from international conglomerates to Sri Lankan conglomerates as well as a plethora of B2B SaaS, Retail & BPO businesses across the globe.Currently overseeing the scaling process & tackling the challenges that arise with this journey.Team Size: 30+Projects Completed: 100+Clients Serviced: 50+Core Services: SEO, PPC, SMM, Content Creation & Web DevelopmentAs of 2023, we have our sights set on building a deeper network of clients internationally, upskilling teams & to build more expertise in service verticals for client success & nuanced solution development.

Western Province, Sri Lanka

Due to the rapid expansion of The Social Agency's customer base and revenue between 2019 and 2021, was assigned by Asset Networks the direct oversight and management of The Social Agency Digital Marketing Services & Client Management. In order to scale commercial operations, Asset Networks increased the project's budget as a result.- In the role of Digital Marketing Manager, responsibilities included the overall development of an internal brand strategy for growth, implementation & improvement of digital marketing processes across 5 business verticals (Web Design, Social Media Management, Social Media Advertising, Content Writing & Content Creation). - Additionally, the role ensured the maintenance of 8+ client accounts, the achievement of all client KPIs, client digital marketing strategies, and activations as well the maintenance of overall client satisfaction.- The role also entailed the overall development, recruitment, and training of staff, as well as the review, management, and presentation of budgets, sales reports, invoicing, and debt collections.

Sri Lanka

The Social Agency (2019-2021): - A member of the agency's founding team and its lead account manager, specializing in social media management, paid advertising, videography, content writing, influencer marketing, photography, and event coordination. - The responsibilities of the lead account manager included the creation of pitch proposals, client onboarding presentations, digital & paid media strategies, creative direction, and overall team coordination.IT Solutions (2020)- Assigned as a Digital Marketing Manager for major accounts within the conglomerate, catering to the ICT requirements of project development with the Sri Lanka Tourism Development Authority, Ministry of Cultural Affairs, and Inspector General's office.- Participated in all significant partnership acquisitions and talks with Huawei, Loops (Sri Lanka), Jigsaw Ensemble (Australia), Kwebmaker & Hyperlink Infosystem (India), and others. - Oversaw the development of all company corporate branding to construct the company's image for tender bids as well as the development of strategic RFP responses for tender bids.- The responsibility included communicating with international clients in Australia, Singapore, India, and Turkey, as well as evaluating investment ideas for high-value budgets ranging from $200,000 to $2.5 million.The Social Mobile App (2018-2019):- Founding Member of a multi-platform mobile development of a lifestyle application, with responsibilities including business growth, innovation, human resources planning and recruitment, marketing, and client/partner relationship management.- The total digital marketing activities were coordinated, including creating a digital marketing strategy, its implementation, and the execution of social media management, advertising, and the design of the UI/UX of the mobile application.- Marketing initiatives included enlisting over 100 merchants for the pilot project and forming strategic alliances with SLT, Mobitel, and TakTikBook.

Sri Lanka

Appointed as a Consultant for event coordination, social media management & customer relationship management.

Tampa, Florida, United States

Provided full suite operations support to the main college building in the form of event optimization and event set-up.

Usf Psychology (T:Mate Lab)

- Led a research pertaining to teamwork, the influence of personality traits on productivity and the exploration of transfer of knowledge between teams in various states of change and turnover. Worked with project lead on the development of experimental assessment and data collection along with the training of participants to keep confounding data to a minimal level.- Coordinated with a team of 6 research assistants in the running of a project that looked at the implications of mindfulness, procedural thinking and the impact of mindfulness on dealing with distractions.

Bachelor Of Arts And Science, Psychology, Gpa 3.49

Activities and Societies: • Research Assistant at USF Psychology Department • Volunteer Chair for International Students Association •.

Minor, Entrepreneurship/Entrepreneurial Studies, Gpa 3.93

Activities and Societies: Gained a hands-on experience of product creation, development, pivoting and pitching over a period of 4 months.

General Studies

- Math - Physics - Chemistry -Biology