- Collaborate with all business areas, such as customer care, sales and marketing, to analyse complex datasets and identify patterns to derive actionable insights from customer behaviours, product performance, and team productivity to support data-driven decision-making.- Develop dynamic reports on Power BI, integrating various data sources—CRM system (Microsoft Dynamics 365), third-party sales systems, APIs (e.g., Google Analytics), and Excel sheets. This has improved data… Show more - Collaborate with all business areas, such as customer care, sales and marketing, to analyse complex datasets and identify patterns to derive actionable insights from customer behaviours, product performance, and team productivity to support data-driven decision-making.- Develop dynamic reports on Power BI, integrating various data sources—CRM system (Microsoft Dynamics 365), third-party sales systems, APIs (e.g., Google Analytics), and Excel sheets. This has improved data accessibility across departments.- Obtained Microsoft Power BI certificate within one year of working in the role. Show less

- Created social event posts for social media platforms such as Instagram, Facebook, Twitter, and Discord to improve Tech Society's Awareness among students. - Collaborated with university lecturers and industry professionals to organise tech events such as the Women in STEM panel discussion partnered with Splunk and a 24-hour virtual Hackathon with around 100 students, which contributed to boosting the number of members compared to previous years.

- Provided IT support for staff and students in diagnosing, troubleshooting, and resolving software and hardware issues via remote and in-person assistance during weekends.

- Assisted with event set-up and spoke to prospective students about university experience and current degree programmes on visit days.- Led groups of new students for their campus induction and helped settle by providing friendly advice and support across the university. - Took part in International Focus Group sessions on campus to share my opinions/suggestions about improving university life for international students.

- Developed a BI application using the Cube.js framework and Mongo DB to analyse customers, products, and services internally and present the insights during weekly meetings.- Designed and created around seven Landing pages using WordPress to promote service offers and Company events.- Responsible for weekly testing of the Customer relationship management system (HostBill) to ensure the company website does not contain errors or bugs.

- Shadowed a web developer and gained insight into their day-to-day activities and responsibilities.- Developed and managed databases using MySQL on MAMP. - Improved many transferable skills such as time management, problem-solving, effective communication, and analytical thinking.